
Growth Hacker
3 weeks ago
Role Overview
The Growth Manager will be responsible for driving
customer acquisition, retention, and revenue growth
across our website and e-commerce/quick commerce platforms. This role combines data-driven marketing, performance optimization, and cross-functional collaboration to deliver consistent growth.
Key Responsibilities
E-commerce & Website Growth
Own and scale sales on our
D2C website
(Shopify/WordPress etc.)- Optimize website funnels, improve conversion rates, and increase repeat purchases.
Plan and execute website campaigns (offers, bundles, luxury gifting promotions).
Quick Commerce & Marketplaces
Manage and grow presence on
Zepto, Blinkit, Instamart, Amazon, Flipkart, Nature's Basket
etc.- Negotiate placements, ad spends, and promotional campaigns with platform teams.
Track platform-specific KPIs (CTR, AOV, CAC, ROI).
Digital Marketing & Growth Hacking
Drive
performance marketing campaigns
(Google Ads, Meta, Affiliate, Influencers).- Work with agencies/vendors to optimize
ROAS & CPA
. Develop strategies to increase
organic traffic & SEO visibility
.Analytics & Reporting
Monitor sales dashboards and create weekly/monthly growth reports.
- Track
CAC, LTV, repeat purchase rate, churn, AOV, CTR
. Use insights to iterate campaigns and improve ROI.
Cross-Functional Collaboration
Work with
Branding, Operations, and Customer Support
to ensure a smooth customer journey.- Align with supply chain teams to ensure
stock availability on platforms
.
Key Skills & Qualifications
- 3–6 years of experience in
e-commerce growth, digital marketing, or performance marketing
. - MBA from a Tier 1 college preferred.
- Strong understanding of
D2C websites, quick commerce, and marketplace dynamics
. - Proficiency in
Google Ads, Meta Ads, SEO tools, Google Analytics, and CRM platforms
. - Ability to work with
data dashboards
and make decisions backed by analytics. - Excellent negotiation skills with platforms and agencies.
- Prior experience in
FMCG, luxury brands, or beverages
is a plus.
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