Brand manager

4 weeks ago


Bangalore, India InSnap Technologies Pvt Ltd Full time

Job Title: Brand manager Location: Koramangala, Bangalore Industry: B2 B Saa S Timings: Mid Shift Salary: Up to 14 LPA Notice: Preferred Immediate Joiners Job Summary: We are looking for a dynamic and strategic Brand manager to lead our digital presence across multiple platforms. This role is pivotal in driving brand awareness, generating qualified leads, and engaging B2 B audiences. The ideal candidate is both creative and data-driven, with a strong grasp of platform-specific strategies and a proven track record of growth. Key Responsibilities: Content Strategy & Planning • Develop platform-specific content strategies for Linked In, Instagram, You Tube, X, Pinterest, and Facebook • Align content with campaign goals: brand visibility, lead generation, and user engagement • Define content pillars (e.g., Education, Promotion, Product Demos, Testimonials) Content Creation & Publishing • Create and manage diverse content formats—carousels, reels, short videos, memes, explainers • Oversee content calendar, ensuring consistent and timely publishing across all platforms • Write compelling copy, captions, and video scripts tailored for B2 B engagement Community Management & Engagement • Engage with followers, respond to queries, and build a loyal community • Collaborate with sales and marketing teams to support outreach and campaign amplification • Leverage trends and real-time content to stay relevant and increase reach Campaign Execution & Performance Optimization • Launch and monitor social campaigns targeting decision-makers in healthcare and sales industries • Analyze engagement metrics, CTRs, follower growth, and content performance • Optimize strategies based on insights to boost performance and ROI Team Collaboration & Training • Manage and mentor social media interns or junior marketers • Work closely with designers, copywriters, and outreach teams for campaign cohesion



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