Senior Content Writer
2 weeks ago
Location: Kadubeesanahalli, Bangalore.
Designation: Senior Content Writer
Job Responsibilities:
Content Optimization:
- Collaborate with the content team to optimize press releases for search engines and audience engagement.- Conduct keyword research to enhance press release visibility and reach.- Stay updated with SEO best practices and apply them to press release submissions.
Google Analytics Expertise:
- Utilize Google Analytics and other web analytics tools to track the impact of press releases on website traffic, user engagement, and conversion rates.- Generate regular reports and insights to measure the success of press release campaigns.- Identify areas for improvement and implement strategies to maximize ROI.
Performance Analysis:
- Analyze press release performance data to identify trends and opportunities.- Provide recommendations for improving press release effectiveness and audience targeting.- Prepare reports and presentations for internal stakeholders.
Press Release Distribution:
- Manage the distribution of press releases to various online platforms, news outlets, and industry-specific publications.- Ensure that press releases are submitted accurately, on time, and to the most relevant channels.- Track the performance of press releases and make data-driven adjustments to the distribution strategy.
Qualifications:
- Bachelor's degree in Marketing, Communications, or, BE or a related field.- Proven experience in press release submission and distribution.- Proficiency in Google Analytics and other web analytics tools.- Strong understanding of SEO principles and keyword research.- Excellent written and verbal communication skills.- Attention to detail and the ability to meet deadlines.- Exceptional organizational and multitasking abilities.- Previous experience in media relations is a plus.
Additional Details:
- Designation: Senior Content Writer- Experience: 4-7 Years- Notice Period: 30-45 Days Maximum
In case of any queries, kindly connect with me at
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