Social Media Marketing Specialist

4 weeks ago


Ibrahim Bagh Lines, India Global Tree Full time

Job Description Develop and execute social media ad strategies for our clients to improve their online visibility and lead generation Manage and optimize social media advertising campaigns on platforms such as Facebook, Instagram, Twitter,, and YouTube Perform research on the target audience and market trends to identify potential high value keywords, demographics, interests, and behaviors. Write compelling ad copy that resonates with the target audience and drives clicks and conversions Monitor and analyze campaign performance metrics, such as click-through rates, conversion rates, cost-per-click, and return-on-ad-spend, to ensure they are meeting or exceeding established KPIs Identify and troubleshoot any issues that arise during campaigns and adjust strategies accordingly to achieve optimal results Stay up-to-date with industry trends and best practices to continuously improve our social media advertising strategies Desired Candidate Profile 3-5 years of experience in managing social media advertising campaigns across various platforms, including Facebook, Instagram, Twitter,, and YouTube Proven track record of achieving measurable results and improving campaign performance metrics Experience with social media advertising tools such as Facebook Ads Manager, Twitter Ads, Ads, and YouTube Ads Strong analytical skills with the ability to analyze and interpret data to make informed decisions Excellent communication and interpersonal skills to work effectively with clients and internal teams Ability to multitask and manage multiple campaigns simultaneously in a fast-paced environment



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