Urgently Hiring: SEO Expert

1 week ago

Kolkata metropolitan area, India Induji Technologies Private Limited Full time

Induji Technologies is a full-stack digital agency serving the UK and India markets—especially healthcare & dental , e-commerce , and professional services . We run multi-site SEO programs with strong technical foundations, quality content, and measurable business impact.

Role Overview

Own organic growth end-to-end: audit, strategy, implementation, and reporting. You’ll improve technical health, build topical authority, scale Local SEO for multi-location clinics, and partner with content, dev, and PPC teams to drive qualified leads.

What You’ll Do
  • Strategy & Audits:  Build quarterly SEO roadmaps from comprehensive technical/content/local audits; prioritize by impact vs. effort.
  • Technical SEO:  Core Web Vitals, crawlability/indexation, site architecture, internal linking, canonicals, redirects, XML sitemaps, robots.txt, log-file insights, schema markup, hreflang (UK/IN), CDN & caching recommendations, and SEO-safe migrations.
  • On-Page & Content:  Keyword research & clustering, search intent mapping, briefs/outlines, metadata, headings, entity optimization, FAQ/How-To/Medical schema, E-E-A-T & YMYL  compliance for healthcare content.
  • Local SEO:  Google Business Profile setup/optimizations, citation/NAP hygiene, service-area pages, location pages, review strategy, UTM tracking for calls & directions.
  • Off-Page & Digital PR:  Quality link acquisition via outreach/partnerships/guest publishing; anchor strategy; risk management (toxic link audits/disavow).
  • Analytics & Reporting:  GA4, GSC, Looker Studio dashboards; define and report KPIs (organic leads, CVR, CTR, visibility, CWV pass rate); test & learn frameworks.
  • Collaboration:  Work with developers (WordPress, Laravel, Shopify) to ship fixes; brief writers/designers; share insights with PPC for query mining and landing-page CRO.
  • Governance:  Create SOPs, QA checklists, and documentation to scale SEO reliably.
Must-Have Skills & Experience
  • 3–5+ years  hands-on SEO across technical, content, and local; agency or multi-site experience.
  • Strong command of GA4, GSC, Screaming Frog/Sitebulb, Ahrefs/SEMrush , PageSpeed Insights/Lighthouse, and schema tools.
  • Practical experience improving Core Web Vitals  and solving indexation/canonical/duplicate content issues.
  • Working knowledge of HTML/CSS/JS ; ability to brief devs on WordPress/Laravel/Shopify fixes.
  • Proven wins in lead-gen SEO  (preferably in healthcare/dental or other YMYL niches).
  • Excellent written communication; ability to create clear briefs and client-ready reports.
Nice to Have
  • International SEO (hreflang, en-GB/en-IN), log analysis, Cloudflare/CDN  tuning.
  • Content editing skills; basic SQL/Python  for analysis; BigQuery exports from GA4.
  • Digital PR experience and journalist outreach; experience with Looker Studio  automation.
Success Metrics (What Good Looks Like)
  • QoQ growth in qualified organic leads  and non-brand traffic .
  • % of priority keywords in Top 3/Top 10 ; improved CTR  and SERP features  coverage.
  • Core Web Vitals pass rate  and overall site health improvements.
  • GBP  impressions/calls/directions growth for local entities.
  • Clear, actionable monthly reports with next steps and forecasted impact.
Compensation & Benefits
  • Competitive salary with performance incentives.
  • Training/certification budget (Google, technical SEO).
  • Hybrid work, supportive team, high-impact projects.
How to Apply

Email your CV and 2 brief case studies  (problem → actions → results with metrics) to 

  • with subject “SEO Expert – Your Name.”  Include links to reports/dashboards or live pages if available.

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