 
						Growth hacker
3 weeks ago
Role Overview The Growth Manager will be responsible for driving customer acquisition, retention, and revenue growth across our website and e-commerce/quick commerce platforms. This role combines data-driven marketing, performance optimization, and cross-functional collaboration to deliver consistent growth. Key Responsibilities E-commerce & Website Growth Own and scale sales on our D2 C website (Shopify/Word Press etc.) Optimize website funnels, improve conversion rates, and increase repeat purchases. Plan and execute website campaigns (offers, bundles, luxury gifting promotions). Quick Commerce & Marketplaces Manage and grow presence on Zepto, Blinkit, Instamart, Amazon, Flipkart, Nature’s Basket etc. Negotiate placements, ad spends, and promotional campaigns with platform teams. Track platform-specific KPIs (CTR, AOV, CAC, ROI). Digital Marketing & Growth Hacking Drive performance marketing campaigns (Google Ads, Meta, Affiliate, Influencers). Work with agencies/vendors to optimize ROAS & CPA . Develop strategies to increase organic traffic & SEO visibility . Analytics & Reporting Monitor sales dashboards and create weekly/monthly growth reports. Track CAC, LTV, repeat purchase rate, churn, AOV, CTR . Use insights to iterate campaigns and improve ROI. Cross-Functional Collaboration Work with Branding, Operations, and Customer Support to ensure a smooth customer journey. Align with supply chain teams to ensure stock availability on platforms . Key Skills & Qualifications 3–6 years of experience in e-commerce growth, digital marketing, or performance marketing . MBA from a Tier 1 college preferred. Strong understanding of D2 C websites, quick commerce, and marketplace dynamics . Proficiency in Google Ads, Meta Ads, SEO tools, Google Analytics, and CRM platforms . Ability to work with data dashboards and make decisions backed by analytics. Excellent negotiation skills with platforms and agencies. Prior experience in FMCG, luxury brands, or beverages is a plus.
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