
Performance Marketing Expert
9 hours ago
Location : Remote (India, Sri Lanka, or Philippines) or Hybrid (Hyderabad Office)
Type : Full-time
About Us
At Raven Labs, we help organizations become truly AI-ready. From strategy to systems, we build powerful, AI-infused solutions that drive measurable business growth. Now, we’re looking for a Performance Marketing Expert who is both a strategist and executor—someone who can run world-class campaigns and deliver results across multiple clients and platforms.
About The Role
We’re seeking a go-to marketing operator who knows how to generate leads and conversions at the best ROI. You’ll manage multi-channel campaigns across Google, Meta, , and organic platforms, while harnessing the latest AI and automation tools to optimize performance.
This role is for someone who thrives in agency-style environments—able to juggle multiple clients, stay highly organized, and deliver real, tangible results.
Key Responsibilities
- Plan, execute, and optimize multi-channel performance marketing campaigns (Google, Meta, , SEO, and more).
- Design and run EDM and cold outreach campaigns using tools like Apollo.io, Lemlist, Instantly, Zoho Campaigns, or similar.
- Set up CRM automations and nurture workflows for cold, warm, and hot leads.
- Mine, segment, and activate customer data to boost targeting and ROI.
- Monitor analytics across Google Analytics, Insights, and advanced tracking platforms to measure success and optimize.
- Collaborate with content, design, and sales teams to ensure campaign alignment and high-quality execution.
- Deliver weekly performance reports, including actionable insights for clients and founders.
- Be hands-on in experimentation with AI-driven campaign optimization and creative testing.
What We’re Looking For
- Proven experience running performance marketing campaigns in both B2B and B2C segments.
- Strong track record in lead generation, conversion optimisation, and ROI delivery.
- Hands-on expertise with platforms: Google Ads, Meta Ads, Ads, SEO tools.
- Mastery of automation and outreach tools like Apollo.io, Instantly, Lemlist, and CRM systems (Zoho, HubSpot, or similar).
- Excellent written and spoken English communication skills—you’ll represent us to clients directly.
- Strong analytical mindset with the ability to interpret data and turn it into action.
- Resilient, accountable, and thrives in fast-paced, high-output environments.
- Agency experience strongly preferred.
Why Join Raven Labs?
✔️ Work on global projects across Australia, the US, and India.
✔️ Be part of a fast-growing AI and digital consulting company.
✔️ Own and run campaigns end-to-end with autonomy.
✔️ Flexible work culture, but with accountability for results.
✔️ Long-term growth with potential leadership opportunities.
Apply now via and show us how you’ve delivered performance before. We would love to hear about your best campaign results.
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