▷ 3 Days Left: Performance Specialist | AGEasy by Antara
4 days ago
Key Responsibilities:
- Campaign Strategy: Develop and implement comprehensive advertising strategies to enhance brand visibility and drive sales on the Amazon platform.- Campaign Management: Plan, create, and optimize advertising campaigns within the Amazon Marketing Services (AMS) platform to ensure maximum ROI and meet marketing goals.- Keyword Research and Optimization: Conduct thorough keyword research to identify relevant search terms, optimizing campaigns to improve product targeting and visibility.- Budget Management: Effectively manage advertising budgets to allocate resources efficiently and achieve desired campaign performance.- Performance Analysis: Monitor and analyse campaign performance metrics such as CTR, conversion rate, and ROAS. Utilize data-driven insights to identify trends, optimize campaigns, and drive continuous improvement.- Marketplace Trends: Stay informed about industry trends, competitive landscape, and changes in Amazon's advertising policies. Adapt strategies accordingly to maintain competitiveness and capitalize on emerging opportunities.- Collaboration: Collaborate closely with internal teams including sales, product, and marketing to align advertising initiatives with overall business objectives and brand messaging.- Reporting and Communication: Prepare regular reports on campaign performance, presenting findings to stakeholders. Communicate effectively to ensure transparency and alignment across the organization.
Qualifications:
- Bachelor’s degree in marketing, Business Administration, or related field.- Proven experience in managing Amazon advertising campaigns, preferably within a direct-to-consumer (D2C) or e-commerce environment.- Strong analytical skills with proficiency in data analysis tools and platforms.- In-depth knowledge of Amazon Marketing Services (AMS) and familiarity with other digital advertising platforms.- Excellent communication and presentation skills, with the ability to convey complex data-driven insights effectively.- Ability to thrive in a fast-paced, dynamic environment and manage multiple projects simultaneously.- Detail-oriented with a strong focus on achieving measurable results and ROI.
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Gurgaon, India Antara Senior Care Full timeAbout AGEasy by Antara: AGEasy by Antara is a leading D2C company specializing in Senior Care products. Our mission is to enhance the quality of life for seniors by providing high-quality, reliable, and innovative products tailored to their needs.Role Overview: We are seeking a highly creative and detail-oriented Graphic Designer to join our Marketplaces...
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