Media Research Analyst
2 weeks ago
Coverage updates- Coverage reports across different formats incorporating news from traditional, online and digital social media platforms
Coverage analysis - Analysis of news for specific clients on monthly, quarterly, half yearly and annual basis
Understand and put to use different metrics to analyze news with the help of online tools
Media lists maintenance - Maintaining an updated central repository of media contacts from key sectors
Mapping the social media influencers for specific clients.
Collation of the reports
Documentation
Articles and media analysis
Media profile creation
Top thing you need to have for this role:
1-2 years of experience in Public Relations
Demonstrated problem solving skills (e.g., research, organize findings).
Knowledge of Microsoft Office (Excel, Word, PowerPoint).
Should have knowledge to prepare media coverage reports
Should have fair understanding of media tracking
Knowledge of media monitoring
Should have understanding of different publications available for different domain
Coordination and organization.
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