PR Manager, APAC Policy Communications
2 days ago
DESCRIPTION:
Amazon is looking for a talented, strategic and creative individual to manage reputational issues and media relations in India, and proactively communicate our positions on policy topics. This role will suit an exceptional communicator with experience in managing fast-moving and high-profile issues, building relationships with journalists and other opinion leaders, and an understanding of how communications shape the policy environment.
Key job responsibilities
Working as part of our APAC Policy Communications and Issues Management team, you will be responsible for managing reputational issues and inbound media inquiries, with a primary focus on India, but with the flexibility to extend into other APAC geographies from time to time. You will also support in the development and execution of public campaigns that bring to life Amazon's policy positions, with a focus on positive impacts of Amazon's businesses for customers and sellers in the highly competitive retail sector. This includes:
• Leading the communications strategy relating to reputational issues both reactively and proactively in close collaboration with stakeholders across the business.
• Managing communications strategies on priority policy issues. Translating complex policy topics into compelling speaking points, blog posts, opinion pieces, video scripts, research proposals and other communications assets.
• Building and maintaining excellent relationships with key media outlets, trade associations, academia and civil society groups. This requires proactive outreach to develop these relationships and the use of multiple channels to ensure our voice is heard.
• Effectively representing Amazon as a spokesperson, providing a trusted source for media stakeholders, and providing media training and communications counsel to Amazon leaders.
• Managing PR agency and consultancy resources.
• It may also involve some regional work outside of India on a case by case basis in collaboration across the wider Policy and Issues Management team.
A day in the life
On a day-to-day basis, you will have the opportunity to innovate, developing creative communications resources - ranging from reactive statements to research reports and high-impact digital assets - to deliver messages that resonate with key audiences. You will also craft thoughtful strategies and impactful content to address evolving issues and incoming media inquiries. This will cut across both Policy Communications and Issues Management.
About the team
This role will report directly to the Head of APAC Policy Communications & Issues Management.
BASIC QUALIFICATIONS:
- 10+ years of recent professional communications or public relations experience
- Bachelor's degree
- Exemplary written and oral communications skills
- Experience in reputational issues management in complex, high-profile organisations
- Experience executing highly successful media relations and owned channel campaigns
PREFERRED QUALIFICATIONS:
- Strong strategic thinking, analytical, and organisational skills
- Excellent business knowledge and judgment
- Experience working closely with senior stakeholders
- Background in navigating complex and matrixed business structures
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