PPC Manager

2 weeks ago

Mohali, India Swastika Web Technology Full time

We are a US-based e-commerce fashion brand seeking a highly skilled
PPC Manager
to lead our paid advertising campaigns. The ideal candidate will have proven expertise in
Google Ads, Meta Ads, and US marketplace campaigns
with a track record of driving sales and ROI in the fashion industry.

Key Responsibilities

  • Plan, execute, and optimize
    Google Ads & Meta Ads campaigns
    for e-commerce.
  • Manage end-to-end
    PPC strategy
    including keyword research, ad copy, targeting, bidding, and budget allocation.
  • Drive conversions through
    shopping ads, performance max, remarketing, and dynamic campaigns
    .
  • Analyze campaign performance using analytics tools and deliver actionable insights.
  • Collaborate with creative and marketing teams for ad creatives and landing page optimization.
  • Monitor competitor ads and marketplace trends to maintain a competitive edge.
  • Scale campaigns effectively for the
    US market
    with a strong focus on ROI.

Requirements

  • 4–5 years of experience
    in PPC, specializing in
    Google Ads & Meta Ads
    .
  • Prior experience in
    e-commerce fashion industry
    is a must.
  • Proven success in handling campaigns targeting the
    US marketplace
    .
  • Strong analytical skills with expertise in Google Analytics, Tag Manager, and reporting dashboards.
  • Excellent communication and teamwork skills.

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