
PPC Executive
2 weeks ago
Job Description: PPC Executive
Position: PPC Specialist
Experience: 0.5 to 2 Years
Location: Mohali
Employment Type: Full-Time
Job Summary: We are looking for a motivated and detail-oriented PPC Specialist with 0.5 to 2 years of experience to join our digital marketing team. The ideal candidate will have a foundational understanding of pay-per-click advertising and will assist in managing and optimizing PPC campaigns across platforms such as Google Ads, Bing Ads, and social media channels.
Key Responsibilities:
- Assist in the creation, management, and optimization of PPC campaigns across various platforms.
- Conduct keyword research and analysis to identify effective keywords for campaigns.
- Monitor and analyze campaign performance, making recommendations for improvements.
- Help in the creation of ad copy and landing pages to enhance campaign effectiveness.
- Manage daily budget allocations, bid strategies, and overall PPC campaign health.
- Collaborate with the digital marketing team to ensure PPC campaigns align with broader marketing goals.
- Keep up-to-date with the latest trends and best practices in PPC and digital marketing.
- Prepare reports on campaign performance, including key metrics like CTR, CPC, and conversion rates.
Qualifications:
- 0.5 to 2 years of experience in PPC campaign management or a related digital marketing role.
- Basic knowledge of PPC platforms such as Google Ads and Bing Ads.
- Familiarity with analytics tools like Google Analytics is a plus.
- Strong analytical skills with the ability to interpret data and provide actionable insights.
- Good communication skills, both written and verbal.
- Ability to manage time effectively and handle multiple tasks simultaneously.
- A passion for digital marketing and a willingness to learn and grow in the field.
Preferred Skills:
- Experience with social media advertising platforms such as Facebook Ads and LinkedIn Ads.
- Understanding of SEO principles and how they integrate with PPC.
- Certification in Google Ads or other relevant platforms is a plus.
What We Offer:
- A collaborative and supportive work environment.
- Opportunities for professional development and growth.
- Exposure to a variety of industries and clients.
- Competitive salary and benefits package.
How to Apply: If you are eager to kickstart your career in PPC and meet the above qualifications, please submit your resume and a brief cover letter to Please include "PPC Specialist Application" in the subject line.
Job Types: Full-time, Permanent
Pay: ₹15, ₹25,000.00 per month
Benefits:
- Provident Fund
Application Question(s):
- Do you have experience managing Google Ads campaigns?
- How many years of experience do you have in Google Ads?
- Have you managed a Google Ads budget of more than ₹50,000/month?
- How many campaigns have you handled simultaneously in the past?
- Do you have experience with Google Ads conversion tracking setup?
- Have you used Google Tag Manager for tracking purposes?
- What is the maximum ROAS (Return on Ad Spend) you've achieved?
- Have you ever optimized campaigns to lower CPC and increase CTR?
- Do you have experience with A/B ad testing?
- How many keywords do you typically manage in a campaign?
Education:
- Bachelor's (Required)
Experience:
- Google Ads: 1 year (Preferred)
Location:
- Mohali, Punjab (Required)
Shift availability:
- Day Shift (Preferred)
- Night Shift (Preferred)
Work Location: In person
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