Marketing Operations Analyst

Marketing Operations Analyst (Lead) with skills Marketing Ops (DXP), Marketing Ops (DXP) for location Any Infogain Base Location (Noida, Gurugram, Bangalore, Mumbai, Pune) Posted on: November 08, Share on Linkedin Share on Twitter Share on Facebook ROLES & RESPONSIBILITIES Responsibilities: · Strong executive presence and communication skills, ability to engage and inspire senior client executives and stakeholders.  · Lead and drive complex cross-functional teams towards clear, efficient, and accountable decision making and customer value delivery. Drive discovery, research, and analysis to identify business objectives, goals, KPIs to help define use cases around digital marketing. Outstanding problem solving and analytical skills including talent for conducting research, analysing data, developing hypotheses, and synthesising recommendations. Synthesize client findings into presentations of strategic narratives and conclusions appropriate for all levels of client leadership. Conduct quantitative and qualitative analysis to produce value frameworks and revenue driving insights that positively impact and move a client’s business forward.  Lead strategy workshops and employ Adobe’s digital benchmarking capabilities, industry trends, customer-journey mapping, value readiness and mapping, organizational assessments and other techniques to deliver high-impact recommendations. Provide strong organisational visions and design – people, process, and technology – to help customers align their teams toward strategy and value. Recommend and lead roadmaps and component programs. Aid building the Digital Performance Strategy practice by chipping in to create methodologies and contribute in cross training and mentoring team members.  Required Skills & Qualifications · 8+ years of relevant experience working in digital marketing domain or related field with a strong business and strategy focus. · Experience in crafting digital or marketing strategies, along with an understanding of the technologies and tactics needed to operationalize them. · Experience with Adobe Experience Cloud or competitive technologies, including a good grasp of the use cases they fulfill and the features & capabilities they provide to execute on those. · Demonstrable depth of industry expertise in at least one core vertical (e.g. retail, travel, financial services, media & entertainment), ideally multiple. · Exceptional organizational, presentation, and communication skills- both verbal and written. · Must be self-motivated, responsive, professional and dedicated to customer success. · Build strong working relationships and close collaboration · Demonstrated ability to learn quickly, drive initiatives, and manage change effectively. · MBA or equivalent advanced degree. EXPERIENCE 8-11 Years SKILLS Primary Skill: Marketing Ops (DXP) Sub Skill(s): Marketing Ops (DXP) Additional Skill(s): Marketing Ops (DXP) ABOUT THE COMPANY Infogain is a human-centered digital platform and software engineering company based out of Silicon Valley. We engineer business outcomes for Fortune companies and digital natives in the technology, healthcare, insurance, travel, telecom, and retail & CPG industries using technologies such as cloud, microservices, automation, IoT, and artificial intelligence. We accelerate experience-led transformation in the delivery of digital platforms. Infogain is also a Microsoft (NASDAQ: MSFT) Gold Partner and Azure Expert Managed Services Provider (MSP). Infogain, an Apax Funds portfolio company, has offices in California, Washington, Texas, the UK, the UAE, and Singapore, with delivery centers in Seattle, Houston, Austin, Kraków, Noida, Gurgaon, Mumbai, Pune, and Bengaluru.