Channel Sales Representative

5 days ago

Noida, Uttar Pradesh, India SPOG Full time

Job Description

About Times Internet

At Times Internet, we create premium digital products that simplify and enhance the lives of millions. As India's largest digital products company, we have a significant presence across a wide range of categories, including News, Sports, Fintech, and Enterprise solutions. Our portfolio features market-leading and iconic brands such as TOI, ET, NBT, Cricbuzz, Times Prime, Times Card, Indiatimes, Whatshot, Abound, Willow TV, Techgig, and Times Mobile among many more. Each of these products is crafted to enrich your experiences and bring you closer to your interests and aspirations. As an equal opportunity employer, Times Internet strongly promotes inclusivity and diversity. We are proud to have achieved overall gender pay parity in 2018, verified by an independent audit conducted by Aon Hewitt. We are driven by the excitement of new possibilities and are committed to bringing innovative products, ideas, and technologies to help people make the most of every day. Join us and take us to the next level

About SPOG.AI

SPOG.AI is building the next generation of enterprise GRC (Governance, Risk, and Compliance) solutions powered by AI. Our mission is to simplify, unify, and accelerate GRC processes for modern organizations. Backed by industry-leading technology and a world-class team, we help enterprises take control of compliance, risk, and security in real-time.

Role Overview

At SPOG, we believe partnerships are force multipliers. We're looking for a Channel Sales Associate who can activate, enable, and energize our partner ecosystem. This role is critical in scaling our go-to-market through channel partners, creating predictable revenue streams via joint sales motions, and ensuring SPOG becomes a name synonymous with value in the cybersecurity and IT transformation space. The ideal candidate is part strategist, part field commander—someone who can map market opportunities, build trusted partner relationships, and turn alliance potential into pipeline reality.

Work Responsibilities

Partner Strategy & Revenue Growth -

● Drive revenue growth by identifying, recruiting, and managing strategic channel partners (VARs, MSPs, GSIs, ISVs).

● Experience in channel or partner sales, preferably in B2B SaaS and cybersecurity.

● Co-develop partner business plans and pipeline targets, focusing on new logo acquisition and upsell opportunities.

● Build scalable programs and playbooks to enable repeatable partner success. Partner Enablement & Activation

● Create onboarding, training, and certification programs to enable partner sales and technical teams.

● Design and lead enablement cadences (QBRs, workshops, knowledge transfers) to drive deeper engagement.

● Ensure partners are equipped to position SPOG's value proposition in competitive opportunities. Co-Selling & Pipeline Development

● Collaborate with SPOG Sales to drive joint

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