Sales Training Manager
8 hours ago
Job Description: Sales Trainer ManagerLocation: Chandigarh UniversityDepartment: Admissions / Marketing / Training & DevelopmentPosition Type: Full-timeRole SummaryThe Sales Trainer Manager is responsible for designing, delivering, and managing training programs that enhance the sales performance of the Admissions & Outreach teams at Chandigarh University. The role focuses on improving communication, counseling, sales conversion, and customer-handling skills to ensure high-quality engagement with prospective students and partners.Key Responsibilities1. Training Program Development- Design comprehensive sales training modules tailored for admissions counselors, outreach executives, and regional teams.- Develop training content on sales processes, objection handling, lead conversion, CRM usage, communication skills, and university program knowledge.- Create onboarding training programs for new team members.2. Training Delivery- Conduct regular classroom training, virtual sessions, workshops, and role-plays.- Train teams on sales pitching, counseling techniques, product knowledge, and customer service best practices.- Facilitate refresher sessions to strengthen skills and correct performance gaps.3. Performance Monitoring & Coaching- Evaluate individual and team performance through assessments, audits, and call monitoring.- Identify training needs using performance data, conversion metrics, and feedback from managers.- Provide coaching, one-on-one mentoring, and improvement plans for low performers.4. Sales Process & Quality Improvement- Standardize sales scripts, counseling frameworks, and follow-up guidelines.- Ensure adherence to the university’s sales processes, compliance, and brand communication standards.- Collaborate with sales leadership to optimize lead flow, conversion strategies, and customer experience.5. Cross-Functional Collaboration- Work closely with Admissions, Outreach, Marketing, and Regional Offices for training alignment.- Coordinate with academic departments to ensure trainers and counselors have updated program knowledge.- Support marketing or campaign teams with training on new initiatives or products.6. Reporting & Documentation- Maintain training records, attendance, assessments, and progress reports.- Track the impact of training programs on sales performance and conversion rates.- Prepare monthly/quarterly training effectiveness reports for senior management.Skills & Competencies- Strong communication & presentation skills- Sales training and coaching expertise- In-depth understanding of sales cycles and customer behavior- Ability to conduct engaging workshops and role-plays- Knowledge of CRM tools and sales analytics- Strong interpersonal and motivational skills- Analytical mindset with data-driven decision-making- Ability to manage multiple training projectsQualifications & Experience- Bachelor’s degree required; Master’s in Management/Marketing preferred.- 5–10 years of experience in sales training, sales management, or L&D—preferably in education, EdTech, or service sector.- Proven experience in improving sales performance through structured training.
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Sales Training Manager
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Chandigarh, India CHANDIGARH UNIVERSITY Full timeJob Description: Sales Trainer ManagerLocation: Chandigarh University Department: Admissions / Marketing / Training & Development Position Type: Full-timeRole SummaryThe Sales Trainer Manager is responsible for designing, delivering, and managing training programs that enhance the sales performance of the Admissions & Outreach teams at Chandigarh University....
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