Amazon PPC Expert
3 weeks ago
Job Title: Google PPC Expert
We are looking for an Amazon PPC Expert to drive our paid marketing campaigns, optimize ad performance, and maximize ROI.
Key Responsibilities:
- Plan, execute, and optimise Amazon, and Google Ads (Search, Display, Shopping, and YouTube) campaigns to drive traffic, conversions, and revenue.
- Conduct keyword research and implement A/B testing to improve ad performance.
- Optimize landing pages and ad copies for higher conversion rates.
- Monitor campaign budgets and bidding strategies to ensure efficient ad spend.
- Analyze performance metrics, create reports, and provide insights for continuous improvement.
- Stay updated with Amazon, and Google Ads trends, algorithm changes, and best practices.
- Collaborate with the design and content team to create compelling ad creatives.
- Implement remarketing and retargeting strategies to improve customer retention.
Requirements:
- 2-5 years of experience in managing Amazon and Google Ads campaigns for D2C brands.
- Strong understanding of PPC strategies, keyword bidding, audience targeting, and conversion optimization.
- Hands-on experience with Google Analytics, Google Tag Manager, and conversion tracking.
- Proven track record of delivering ROI-driven campaigns on Amazon and Google Ads (Amazon PPC, DSP, and Sponsored Ads).
- Experience with Amazon DSP, audience segmentation, and retargeting strategies.
- Proficiency in day parting and budget pacing strategies to optimise ad performance.
- Strong expertise in A/B testing, ad copywriting, and landing page optimisation.
- Experience in making data-backed marketing decisions to drive growth and profitability.
- Strong communication and analytical skills with the ability to present insights and recommendations.
About us:
Conscious Chemist is a rapidly growing D2C skincare brand under Era Botanics Pvt. Ltd., committed to crafting innovative personal care products. Our brand stands for honesty and transparency, creating highly effective products backed by performance. Our mission is to promote wellness, dispel chemical misinformation, and empower consumers to make informed decisions.
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