Brand Manager

5 hours ago

Gurugram, India Cog Culture Full time

We are seeking a dynamic and strategic
Brand Manager
to join our advertising agency team. The ideal candidate will have proven experience in managing brands within an
advertising agency environment
, with strong expertise in client servicing, brand strategy, campaign management, and cross-functional collaboration.

This role requires a mix of strategic thinking, creative sensibility, and excellent relationship management skills to deliver impactful brand communication and measurable business results for clients.

Key Responsibilities

  • Act as the
    primary point of contact
    for clients, ensuring smooth communication and a strong partnership.
  • Lead the
    end-to-end brand management process
    , from brief to execution, across digital, ATL, BTL, and integrated campaigns.
  • Collaborate with internal teams (creative, strategy, media, and production) to deliver innovative and effective brand solutions.
  • Develop and maintain a
    deep understanding of client's business, market, and competitors
    to provide proactive brand recommendations.
  • Manage
    campaign timelines, budgets, and deliverables
    while ensuring high-quality execution.
  • Present strategies, creative concepts, and campaign performance reports to clients.
  • Drive brand consistency across all touchpoints, aligning with the client's vision and objectives.
  • Identify new opportunities for
    business growth and client engagement
    .

Requirements

  • Mandatory:
    Minimum
    3–5 years of experience in an advertising agency
    (brand management / client servicing role).
  • Strong understanding of
    brand strategy, advertising, digital marketing, and media integration
    .
  • Proven ability to
    manage multiple clients and campaigns simultaneously
    .
  • Excellent communication, presentation, and interpersonal skills.
  • Strong problem-solving and project management abilities.
  • Ability to think both strategically and creatively.
  • Graduate/Postgraduate degree in Marketing, Advertising, Communication, or related field.

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