Marketing Associate

4 weeks ago


Bengaluru, India Gro Club Full time
Company Description

Gro Club is a bicycle subscription service for kids, teens, and adults, based in Bengaluru. Our mission is to provide sustainable and convenient solutions for families by eliminating the hassle and expense of buying new bicycles every time a child outgrows their old one. We believe in promoting a healthy and active lifestyle while reducing our carbon footprint.

Role Description

This is a junior level full-time on-site role for a Marketing Associate at Gro Club. As a Marketing Associate, you will be responsible for various day-to-day tasks including communication, market research, sales, marketing, and project management. Some of them have been described below:

- Creating & managing content for social media, app, website & overall internet presence- Creating/Conceptualizing innovative content experiences that would attract and delight target users and set us apart from the competition.- Creating content ideas that users can read, view, watch, interact with and share.- Analyzing content performance metrics and driving optimization.- Researching on product-related features to use them in creating content for users- Conduct market research and analysis to identify new opportunities for growth- Monitor and report on the effectiveness of marketing activities and campaigns- Collaborate with the internal and external marketing teams to develop creative marketing materials, including content for social media, website, and advertising- Assist in organizing and attending marketing events, trade shows, and conferences- Provide support for various marketing projects and initiatives as needed

Requirements

- Excellent communication skills- Strong analytical skills with the ability to interpret data and trends- Ability to effectively manage projects and meet deadlines- Detail-oriented and highly organized- Bachelor's degree (Preferably in Marketing, Communications, or related field)- Experience in digital marketing and social media management is a plus- Experience in the sustainable and eco-friendly industry is a plus
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