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Associate Director

5 months ago

mumbai, India Zepto Full time

Details

Designation: Associate Director

Core Areas: Cohort management, Customer Lifecycle management, Growth & Profitability of cohort

Qualification: 3-4 yrs of experience in consumer internet businesses in core growth roles (CLM/Retention); MBA optional


Our Story

Zepto is a fast-growing startup that delivers groceries in 10 minutes flat through an optimized network of dark stores that we're building across the country We’re currently delivering in Mumbai, Bangalore, Delhi, Pune, Hyderabad, Kolkata and Chennai.

We’re incredibly well-funded and our investors include Y-Combinator, Nexus Venture Partners, and more We’ve also built out one of the best startup teams in India, with Senior Executives from Uber, Flipkart, Dream11, and institutions like Stanford, INSEAD, IIM, and IIT.


Your Role

As part of the Growth team, you will own all key goals with respect to the cohort (First time buyers/ Early Life cycle buyers/ Lapsed buyers) - Growth (orders), Retention, Conversion, Profitability etc. This is an end to end CLM role where the expectation is to look at all various levers to fasten graduation, improve retention & drive more orders sustainably from the said cohort.


KRAs -

- Responsible for delivering Orders & Profitability mandate for the cohort

- Manage a team of 1-2 analysts to setup data cuts of further segmentation of the cohort

- Work closely with stakeholders - Product, tech, CRM etc to shape best possible consumer experience for the cohort

- Develop & nurture incrementality & incentivisation framework by slicing & dicing cohort into micro cohorts

These are complex problems that require flexibility in thought, ability to influence key decision makers, analytical ability and bias for action. Someone with a knack for diverse problem solving, structure and decision making would excel at this role.


Qualifications & Experience

- Bachelor's Degree from a Tier 1 institution; MBA is optional

- Demonstrated experience in CLM/Growth/Retention roles & problem solving at scale

- Comfortable & hands on with Data - Excel/SQL/(Python would be a plus)

- Able to work with and influence peers and leaders in a fast-paced, team environment

- Results-oriented with excellent communication and interpersonal skills - Sound analytical ability and customer centricity


What We’re Looking For

- People with an endless curiosity and hunger to learn

- Owners who will think of Zepto as their own venture

- Operators obsessed with customer experience

- Ability to work in a fast-paced environment and manage stakeholders across different teams, good communication skills with ability to work individually.