Lead Programmatic Operations

4 weeks ago


Noida, India GEETHA TECHNOLOGY SOLUTIONS PRIVATE LIMITED Full time

JOB RESPONSIBILITIES:

  • Take full ownership of Supply Integration via Header Bidding, ORTB protocol, and RTB/PMP to ensure seamless connectivity.
  • Lead the onboarding of SSPs- assessing feasibility, generating Endpoints, Tags, and Feeds with accuracy and efficiency.

  • Manage DSP onboarding by verifying compatibility, integration, and overseeing daily operations for key DSPs like PubMatic and BidSwitch.

  • Oversee end-to-end Ad Operations and Publisher Account Management across CTV, Video, Display, and In-app channels.

  • Regularly audit publisher integrations to ensure data integrity, monitoring fraud detection, fill rates, error resolution, and demand mapping.

QUALIFICATIONS AND SKILLS:

  • Should be well-versed in monetising on prime SSPs like GAM and Amazon\u2019s UAM
  • Minimum of 6+ years of solid experience with Header Bidding, ORTB protocol, RTB/PMP.
  • Strong proficiency in running infrastructure for CTV, Video, and Display monetisation.

  • Hands-on experience onboarding Supply Side Platforms via ORTB feeds/endpoints with precision.Mandatory expertise with major platforms such as PubMatic, BidSwitch, Appnexus, Rubicon, Pulsepoint, or Freewheel.

  • Proven track record of creating and running the infrastructure for running deals via major DSPs.
  • Demonstrated leadership skills in managing large-scale programmatic operations with agility and vision.


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