Performance Marketing Specialist

1 week ago


Kochi Naval Base, India FES Study Abroad Full time

Experience : 3 to 5 years of relevant experienceRequirements and skills:Professional experience in conducting online marketing campaigns.Knowledge of tools for analyzing marketing data.Ability to manage advertising budgets and optimize campaigns.Familiarity with advertising platforms such as Google Ads, Facebook Ads, LinkedIn AdsAnalytical thinking and ability to interpret data.Excellent command of English language.Creativity and ability to create effective advertising content.Higher education (preferably in marketing-related fields)Ability to work in a team and communication skills.Awareness of trends and innovations in internet marketingReadiness for continuous improvement and professional developmentAbility to conduct competitive analysis.Experience in Overseas Education sector is an additional asset.Responsibilities:Managing online advertising campaigns across various channelsOptimizing advertising budgets and supporting in achieving sales goalsAnalysis of data and preparation of reports on campaign effectivenessCreating creative and effective advertising contentImplementing conversion strategies and improving marketing resultsMonitoring trends and innovations in internet marketingCooperation with the marketing team in developing strategies.Researching and analyzing competitors and identifying new promotion opportunitiesCoordinating external advertising agency activitiesTesting new marketing tools and solutions


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