Assistant Manager- SEO

2 weeks ago

Bengaluru, Karnataka, India Swiggy Full time

Mandate 3 – Employees will work fulltime from their base location.

About Swiggy

Swiggy is India's leading on-demand delivery platform with a tech-first approach to logistics and a solution-first approach to consumer demands. With a presence in 500+ cities across India, partnerships with hundreds of thousands of restaurants, an employee base of over 5000, a 2 lakh+ strong independent fleet of Delivery Executives, we deliver unparalleled convenience driven by continuous innovation. Built on the back of robust ML technology and fuelled by terabytes of data processed every day, Swiggy offers a fast, seamless and reliable delivery experience for millions of customers across India.

From starting out as a hyperlocal food delivery service in 2014, to becoming India's leading on-demand convenience platform today, our capabilities result not only in lightning-fast delivery for customers, but also in a productive and fulfilling experience for our employees.

About this role:

This position will be a part of the Growth Marketing vertical at Swiggy. We are looking for a strong​ SEO manager who can drive organic growth for the business. As SEO manager, your role is to​ grow organic traffic and conversions on website for Food, Instamart & Dineout businesses. This is​ a strategic and high-visibility role where you'll collaborate with colleagues and senior​ stakeholders from across the company.

​Qualifications and Experience●

Bachelor's Degree●

4+ years in SEO

​

Responsibilities●

Lead the SEO efforts for encompassing Food, Instamart & Dine Out​ verticals.●

Develop strategies to boost organic traffic and revenue growth aligning with business​ goals.●

Execute various SEO strategies including on-app optimization, content enhancement,​ authority building, and conversion optimization.●

Pursue continuous growth through competitive analysis, keyword research, expansion,​ and optimization.●

Manage SEO agencies for impactful outcomes.●

Work closely with product and engineering teams to ensure proper technical setup for​ SEO.●

Stay updated on the latest SEO trends and Google algorithm changes to​ acquire new skills for a competitive advantage.●

Analyze data to derive actionable insights for ongoing enhancements.​ Required Skill-set:●

Proven SEO experience preferably with a B2C ecommerce●

Proficiency in a variety of SEO tools.●

Conduct keyword research aligning with business objectives to optimize content and identify new opportunities.●

Provide SEO analysis and recommendations for website elements and​ structure.●

Provide recommendations and execute strategies for content development in coordination with SEO goals●

Should keep abreast of white hat and black hat tactics so as not to violate search engine​ guidelines.●

Develop and implement authority building activities.●

Implement and administer search engine programs(XML sitemaps, shopping feeds,​ webmaster tools). "

W

e are an equal opportunity employer and all qualified applicants will receive consideration for employment without regards to race, color, religion, sex, disability status, or any other characteristic protected by the law"

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