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Digital Marketing Manager

2 months ago

mumbai, India Kimberly-Clark Corporation Full time

Digital Marketing Manager - Quick Commerce & Whitespaces Job Description Digital Marketing Manager About Role You’re not the person who will settle for just any role. Neither are we. Because we’re out to create Better Care for a Better World, and that takes a certain kind of person and teams who care about making a difference. Here, you’ll bring your professional expertise, talent, and drive to building and managing our portfolio of iconic, ground-breaking brands. In this role, you’ll help us deliver better care for billions of people around the world. It starts with YOU.   In this role, you will: * Be responsible for planning and executing campaigns on quick commerce platforms to increase brand awareness, sales and market share. * Liaison and partner with Brand and KAM team on business requirements and take lead on campaign management across marketplaces – BlinkIt, Swiggy, Zepto and more. * Develop and cross functionally (marketing, supply chain and finance) execute comprehensive online sales and e-commerce business development plans. * Continuously explore new growth opportunities, media avenues, and test and learns on quick commerce. * Build strong relationships with e-commerce partners. * Monitor campaign performances, prepare, analyze & publish e-commerce dashboard with key insights. * Plan and lead campaigns for product launches on e-commerce in collaboration with the marketing team. * Grow our premium and priority portfolios on these platforms. * Provide analysis and strategies for improving the sales performance, track media KPIs and A&P management. * Gain market intelligence and competitive landscape mapping to identify emerging trends and opportunities. * Close partner and agency agreements and onboarding initiatives, work closely with the agency to deliver plans. About Us Huggies®. Kleenex®. Cottonelle®. Scott®. Kotex®. Poise®. Depend®. Kimberly-Clark Professional®. You already know our legendary brands—and so does the rest of the world. In fact, millions of people use Kimberly-Clark products every day. We know these amazing Kimberly-Clark products wouldn’t exist without talented professionals, like you. At Kimberly-Clark, you’ll be part of the best team committed to driving innovation, growth and impact. We’re founded on more than 150 years of market leadership, and we’re always looking for new and better ways to perform – so there’s your open door of opportunity. It’s all here for you at Kimberly-Clark. Led by Purpose. Driven by You. About You You perform at the highest level possible, and you appreciate a performance culture fueled by authentic caring.  You want to be part of a company actively dedicated to sustainability, inclusion, wellbeing, and career development. You love what you do, especially when the work you do makes a difference. At Kimberly-Clark, we’re constantly exploring new ideas on how, when, and where we can best achieve results. When you join our team, you’ll experience Flex That Works: flexible (hybrid) work arrangements that empower you to have purposeful time in the office and partner with your leader to make flexibility work for both you and the business. In one of our Digital Marketing roles, you’ll focus on winning with consumers and the market, while putting safety, mutual respect, and human dignity at the center. To succeed in this role, you will need the following qualifications: * Educational Qualification (Desired): MBA/Postgraduate degree in Marketing/Digital marketing. * 3-4 years of relevant experience in handling FMCG category / has worked in a performance marketing agency. * Experience on Amazon, Flipkart, quick commerce media management platforms. * Self-motivated and able to work independently with demonstrated entrepreneurial initiative, as well as able to work in a cross-functional environment. * Competencies – * Analytical ability, execution excellence, accountability of business results, display growth mindset. * Agility and attention to details.Able to multi-task, cope up with the dynamics of business. * Strong MS excel skills – should be able to independently do data analysis, arrive at insights and hypothesize. And finally, the fine print…. For Kimberly-Clark to grow and prosper, we must be an inclusive organization that applies the diverse experiences and passions of its team members to brands that make life better for people all around the world.  We actively seek to build a workforce that reflects the experiences of our consumers.  When you bring your original thinking to Kimberly-Clark, you fuel the continued success of our enterprise. We are a committed equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, sexual orientation, gender identity, age, pregnancy, genetic information, citizenship status, or any other characteristic protected by law. The statements above are intended to describe the general nature and level of work performed by employees assigned to this classification. Statements are not intended to be construed as an exhaustive list of all duties, responsibilities and skills required for this position. Employment is subject to verification of pre-screening tests, which may include drug screening, background check, and DMV check. This role is available for local candidates already authorized to work in the role’s country only. Kimberly-Clark will not provide relocation support for this role. #LI-Hybrid Primary Location Mumbai Corporate Office Additional Locations Worker Type Employee Worker Sub-Type Regular Time Type Full time