Senior Marketing Manager and Communications

3 weeks ago

Bengaluru, India Elior India Full time
Job Title:

Senior Manager, Marketing and CommunicationLocation:

Bengaluru, KarnatakaCompany:

Elior India

About Us:Elior India is a leading player in the corporate catering and hospitality sector, dedicated to delivering exceptional dining experiences and top-notch service.

Purpose:The overall purpose is to lead the Marketing, Communication initiatives and create brand awareness. Developing marketing campaigns aligned with Elior India business goals.

Requirements:Analyze market trends, track campaign performance & adjust strategies as needed to optimize resultsOrganizing and overseeing strategic branding/communication campaigns and promotional eventsExecute and oversee all marketing activities related to Print Media, Digital Marketing, Public Relations and event planning etcDriving PR through media connects over multiple channelsBranding internally for existing and new clients.Collaborate closely with sales and operations teams for branding across all channels.Coordinate Public Relations and outreach initiatives on regular basis, including media & press releases, company announcements etc.Collaborate with PR agencies to for Brand positioning if anyMarket research and competition mapping. Guide the sales team to arrange for competitor information (services, campaigns etc.) and Contribute to sales enablement, networking, trade shows and events.Track actual spends and ensure costs are within the overall budget allocatedDevelop and execute comprehensive marketing strategies to drive brand awareness, client engagement and revenue growth.Develop and execute social media strategies that align with business goals and enhance brand visibilityIdentify trends, opportunities, and competitor activities to drive engagement and traffic.Create and maintain a content calendar to ensure timely and relevant content is published across platforms.

Qualification and Skills Required:Graduate / MBA10+ years of relevant experience in Marketing & CommunicationProven experience in developing marketing strategies and communication for CorporatesExposure to industries like Food Services, Catering, Hotels, Hospitality & facilities & FMCGGood communication skillsStrong interpersonal relationshipsAbility to inspire teamStrong project management skills, with the ability to manage multiple priorities and meet deadlines.Proficiency in Microsoft Office Suite.A proven track record of creating and implementing successful marketing campaigns.

Note: The role may require travel between multiple sites.

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