Paid Media

3 weeks ago

Mumbai, India Puretech Digital Full time

Job Title: Associate Business Manager - Paid Media


JOB OVERVIEW:

As an Associate Business Manager Paid Media Advertising Manager, you will work closely with the Paid Media team to support the planning, execution, and optimization of digital advertising campaigns. This role requires a detail-oriented and proactive individual with a passion for digital marketing. The Assistant Business Manager will contribute to the success of campaigns through campaign set-up coordination, data analysis, and coordination of various advertising activities.

REQUIREMENTS OF WORK EXPERIENCE:

2 to 4 years

KEY RESPONSIBILITIES:

CAMPAIGN MANAGEMENT:

  • Assit in coordinating the planning and execution of paid media advertising campaigns across platforms like Google Ads, Facebook, Instagram, and others.
  • Support the team in managing campaign schedules, deliverables, and timelines.

DATA ANALYSIS AND REPORTING:

  • Assit in analyzing campaign performance data to derive actionable insights.
  • Contribute to the preparation of regular reports, highlighting key performance indicators and areas for improvement.

KEYWORD AND AUDIENCE RESEARCH:

  • Conducting thorough keyword research to identify relevant and high-performing keywords for search campaigns.
  • Define and refine target audience segments for various campaigns based on market research and performance data.

CREATIVE COORDINATION:

  • Collaborate with the creative team to ensure timely development and delivery of ad creatives.
  • Support A/B testing initiatives to optimize ad copy and visuals.

MARKET RESEARCH:

  • Support the team in conducting market research to identify trends, competitor activities, and opportunities for campaign improvement.
  • Contribute to the development of audience targeting strategies.

TRAINING AND MENTORSHIP:

  • Train and mentor junior analysts, providing guidance on campaign management best practices and analytical techniques.
  • Foster a collaborative learning environment within the team.

CLIENT INTERACTION:

  • Act as the first point of contact for clients for day-to-day operational queries and updates.
  • Facilitate regular communication with clients, ensuring their needs and expectations are met.

COLLABORATION AND COMMUNICATION:

  • Collaborate with cross-functional teams, including marketing, sales, and creative, to align paid media strategies with overall business goals.
  • Assit in the preparation of presentations, proposals, and campaign documentation.

QUALIFICATIONS:

  • Bachelor's degree in Marketing, Business, or a related field.
  • Previous experience in a digital marketing or advertising role is a plus.
  • Strong organizational skills with attention to detail.
  • Proficient in Microsoft Office Suite and familiarity with digital marketing tools.
  • Excellent communication and interpersonal skills.


Company Portfolio: Puretech Digital is a Mumbai-based, award-winning independent digital marketing agency led by Prashant Deorah. With a team of over 200 experts, we stand among India's most digitally experienced agencies, offering comprehensive services across various digital marketing disciplines.

We specialise in delivering 360-degree digital solutions, blending creativity with technology and data-driven insights. Our core offerings revolve around Organic Growth Marketing (SEO, On-site & Off-site Optimization), Performance Marketing(Paid Media), Marketing Automation (CRM, Lead Generation), Content Marketing, Creative Solutions and Data and Analytics.

Our portfolio showcases successful campaigns for prestigious clients such as HDFC Bank, Bank of Baroda, Victoria’s Secret India, Vijay Sales, TCS, and HT Media. With over a decade of experience, we have earned a strong reputation, particularly in the BFSI industry, demonstrating our expertise across technologies, channels, and tools.

At Puretech Digital, we deeply work on culture building that celebrates our Puremates and their achievements. Our commitment to employee satisfaction is reflected in being awarded the prestigious Great Place to Work title in 2023.


Interested in joining us? Please send your updated resume and portfolio on with below details;


  • Current CTC
  • Expected CTC
  • Notice period
  • Total Paid Media experience

  • Marketing SEO/ Paid Media Specialist

    6 days ago

    Mumbai, Maharashtra, India Argus Media Full time

    Marketing SEO/ Paid Media Specialist Location: Mumbai. About Argus: Argus is the leading independent provider of market intelligence to the global energy and commodity markets. We offer essential price assessments, news, analytics, consulting services, data science tools, and industry conferences to illuminate complex and opaque commodity markets. ...

  • Marketing SEO/ Paid Media Specialist

    3 weeks ago

    Mumbai, India Argus Media Full time

    Marketing SEO/ Paid Media Specialist Location: Mumbai. About Argus: Argus is the leading independent provider of market intelligence to the global energy and commodity markets. We offer essential price assessments, news, analytics, consulting services, data science tools, and industry conferences to illuminate complex and opaque commodity markets. ...

  • Marketing SEO/ Paid Media Specialist

    3 weeks ago

    Mumbai, India Argus Media Full time

    Marketing SEO/ Paid Media Specialist Location: Mumbai. About Argus: Argus is the leading independent provider of market intelligence to the global energy and commodity markets. We offer essential price assessments, news, analytics, consulting services, data science tools, and industry conferences to illuminate complex and opaque commodity markets. ...

  • Marketing SEO/ Paid Media Specialist

    2 weeks ago

    mumbai, India Argus Media Full time

    Marketing SEO/ Paid Media Specialist Location: Mumbai. About Argus: Argus is the leading independent provider of market intelligence to the global energy and commodity markets. We offer essential price assessments, news, analytics, consulting services, data science tools, and industry conferences to illuminate complex and opaque commodity markets. ...

  • Paid Media

    4 weeks ago

    Mumbai, India Puretech Digital Full time

    Job Title: Associate Business Manager - Paid MediaJOB OVERVIEW:As an Associate Business Manager Paid Media Advertising Manager, you will work closely with the Paid Media team to support the planning, execution, and optimization of digital advertising campaigns. This role requires a detail-oriented and proactive individual with a passion for digital...

  • Paid Media

    3 weeks ago

    mumbai, India Puretech Digital Full time

    Job Title: Associate Business Manager - Paid MediaJOB OVERVIEW:As an Associate Business Manager Paid Media Advertising Manager, you will work closely with the Paid Media team to support the planning, execution, and optimization of digital advertising campaigns. This role requires a detail-oriented and proactive individual with a passion for digital...

  • Paid Media

    5 days ago

    Mumbai, Maharashtra, India Puretech Digital Full time

    Job Title: Associate Business Manager - Paid MediaJOB OVERVIEW:As an Associate Business Manager Paid Media Advertising Manager, you will work closely with the Paid Media team to support the planning, execution, and optimization of digital advertising campaigns. This role requires a detail-oriented and proactive individual with a passion for digital...

  • Paid Media

    2 months ago

    Mumbai, India Ethinos Digital Marketing Full time

    Company Description Ethinos has been one of the leading digital marketing agency in India. We excel in solving new age problems by developing digital solutions that fit businesses. With over 170 digital specialists across offices in Mumbai, Delhi, and Bangalore, we have partnered with leading brands across verticals to conceptualize and execute data-driven...

  • Paid Media Executive

    1 week ago

    Mumbai, India Acture Media Full time

    clients'analyzingThe Media Executive will need to demonstrate the ability to work proactively and independently in a fast-paced office environment. **Duties & Responsibilities**: Assist our Digital Media Planner in the following tasks Monitoring performance of and analysing client's social networking accounts with the aim to provide recommendations for...

  • Paid Media

    4 weeks ago

    Mumbai, India Puretech Digital Full time

    Job Title: Associate Business Manager - Paid MediaJOB OVERVIEW:As an Associate Business Manager Paid Media Advertising Manager, you will work closely with the Paid Media team to support the planning, execution, and optimization of digital advertising campaigns. This role requires a detail-oriented and proactive individual with a passion for digital...

  • Paid Media

    3 weeks ago

    Mumbai, India Puretech Digital Full time

    Job Title: Associate Business Manager - Paid MediaJOB OVERVIEW:As an Associate Business Manager Paid Media Advertising Manager, you will work closely with the Paid Media team to support the planning, execution, and optimization of digital advertising campaigns. This role requires a detail-oriented and proactive individual with a passion for digital...

  • Paid Media

    4 weeks ago

    mumbai, India Puretech Digital Full time

    Job Title: Associate Business Manager - Paid Media JOB OVERVIEW: As an Associate Business Manager Paid Media Advertising Manager, you will work closely with the Paid Media team to support the planning, execution, and optimization of digital advertising campaigns. This role requires a detail-oriented and proactive individual with a passion for digital...

  • Paid Media

    4 weeks ago

    Mumbai, India Puretech Digital Full time

    Job Title: Associate Business Manager - Paid MediaJOB OVERVIEW:As an Associate Business Manager Paid Media Advertising Manager, you will work closely with the Paid Media team to support the planning, execution, and optimization of digital advertising campaigns. This role requires a detail-oriented and proactive individual with a passion for digital...

  • Paid Media

    3 weeks ago

    Mumbai, India Puretech Digital Full time

    Job Title: Associate Business Manager - Paid MediaJOB OVERVIEW:As an Associate Business Manager Paid Media Advertising Manager, you will work closely with the Paid Media team to support the planning, execution, and optimization of digital advertising campaigns. This role requires a detail-oriented and proactive individual with a passion for digital...

  • Head of Paid Media

    4 weeks ago

    Mumbai, India HDFC securities Full time

    Job Description: As the Paid Media Head, you will be responsible for developing and executing comprehensive paid media strategies to drive targeted traffic, acquire new customers, and increase revenue. You will lead a team of paid media specialists and work closely with cross-functional teams to optimize campaign performance and achieve business objectives....

  • Head of Paid Media

    6 days ago

    Mumbai, Maharashtra, India HDFC securities Full time

    Job Description: As the Paid Media Head, you will be responsible for developing and executing comprehensive paid media strategies to drive targeted traffic, acquire new customers, and increase revenue. You will lead a team of paid media specialists and work closely with cross-functional teams to optimize campaign performance and achieve business...

  • Head of Paid Media

    4 weeks ago

    Mumbai, India HDFC securities Full time

    Job Description:As the Paid Media Head, you will be responsible for developing and executing comprehensive paid media strategies to drive targeted traffic, acquire new customers, and increase revenue. You will lead a team of paid media specialists and work closely with cross-functional teams to optimize campaign performance and achieve business...

  • Head of Paid Media

    4 weeks ago

    Mumbai, India HDFC securities Full time

    Job Description:As the Paid Media Head, you will be responsible for developing and executing comprehensive paid media strategies to drive targeted traffic, acquire new customers, and increase revenue. You will lead a team of paid media specialists and work closely with cross-functional teams to optimize campaign performance and achieve business...

  • Head of Paid Media

    4 weeks ago

    mumbai, India HDFC securities Full time

    Job Description: As the Paid Media Head, you will be responsible for developing and executing comprehensive paid media strategies to drive targeted traffic, acquire new customers, and increase revenue. You will lead a team of paid media specialists and work closely with cross-functional teams to optimize campaign performance and achieve business objectives....

  • Paid Media Executive

    3 weeks ago

    Mumbai, India KOFFEETECH SOFTWARE Full time

    Paid Media executive is responsible for the day-to-day management of paid digital marketing campaigns which can include paid search, display and social advertising strategies across both B2B and B2C business. Paid Media Specialists are typically responsible for creating and optimizing paid media channels to support the digital department in their growth...