Digital Marketing Strategist

2 weeks ago

PunePimpriChinchwad Area, India Mechsoft Digital Technologies Pvt. Ltd. Full time

Job Description :-

·       Understand business objectives of company and develop marketing strategies accordingly.

·       Proven track record of creating tailor made digital marketing strategies as per the business requirement.

·       Conduct market research to understand the target audience, industry trends, and competitor landscape.

·        Social Media strategy : Craft a captivating social media strategy to engage target audiences across relevant platforms,Planning calender.

·        LinkedIn Strategy : Develop a targeted LinkedIn strategy to connect with potential clients, industry leaders, and talent

·       Manage the company's website and social media presence, ensuring consistent branding and messaging.

·       Stay on top of cutting-edge marketing tools like ChatGPT and Gemini , to explore innovative content creation and audience engagement strategies.

·       Work with the sales team to generate leads and support their efforts.

·       Stay up-to-date on the latest industry trends and technologies.


Qualifications

·       Any graduate or undergraduate is prefered

·       Creative thinking and problem-solving abilities and result oriented,

·       Experience working in the software development industry or related technology field is preferred.

·       Proven experience (4+ years) in digital marketing roles , with a focus on strategy development and execution and

2+ years of experience in digital marketing strategist .

·       Excellent communication and collaboration skills, with the ability to effectively interact with cross-functional

teams and stakeholders



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