Digital Marketing Strategist

7 months ago

Pune Maharashtra, India Kelly Services Internal Full time

**Job Title**:Digital Marketing Strategist

**Location**:Magarpatta City, Pune

**Experience**: 4+ Years

**Qualification**:Any Graduate

**Skillsets**: Digital Marketing, CRM, HubSpot

Digital Marketing Strategist

**Requirements**:Demonstrated expertise creating, managing, optimizing digital campaigns across Social Media channels.Experience working on multi-channel, geo-targeted, regional, and global campaigns.Demonstrated digital marketing project management knowledge and experience.A strategic and tactical mindset able to lead direction and execution of various digital marketing channels.Strong digital / marketing technologist comfortable and proficient building channel architecture including full-funnel tracking.Broad interest, understanding and know-how across emerging digital marketing technology trends.Demonstrated capabilities and excellence across end-to-end Paid Social/Search campaign management, PPC/biddable media tactics (established and emerging trends), Conversion Rate Optimisation. methods, mobile-first targeting, eDM/SMS, content that converts, funnel architecture, eCommerce, and omnichannel marketing technologies.Advanced proficiency and in-depth knowledge operating digital performance measurement software + social media business manager dashboards including Google Analytics, Data Studio, Google Tag Manager, Facebook + Instagram Business Manager, Excel, Tableau, PowerBI and other bid, tracking or database management platforms.Strong decisive analytical skills; a data-driven approach to problem-solving and decisions.Certified in HubSpot, Google AdWords, Google Analytics.Demonstrated working knowledge of integrated SEO best practices including for example SEMrush / Ahrefs.Know-how and thrust for emerging digital marketing methods including Voice Search.Strong copywriting + creative messaging skills; proven ability directing, creating, deploying Ad copies.Sufficient technical knowledge to foresee and address possible planning and production issues.Agile leadership capabilities applied in aggressive scale-up situations.Strong team leader and team player, willing to get his/her hands dirty, support and mentor team members and hold them accountable for their deliverables.Creative thinking and strategic decision-making skills.Strong communication skills, ability to influence.Confidence proving/disproving hypotheses and proposing your own.Able to formulate and prioritize projects from unstructured origins.

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