Rooter.gg | Executive
2 weeks ago
As a Brand Strategist at Rooter, you will play a pivotal role in shaping our innovative brand solutions and driving successful go-to-market strategies. Your responsibilities will extend beyond researching industry trends; you will actively contribute to ideating and executing client campaigns across various services.
This is a client-facing role, and there is a clear expectation to deliver on client briefs in a timely manner. There are peak periods aligned with market cycles and work volume varies accordingly through the year.
Responsibilities:
Client Servicing and Relationship Building:Understand client briefs and deliver creative solutionsPlan and meet deliverable deadlines effectively and proactively address any changes and updatesConfidently pitch ideas to clients and agenciesActively participate in client meetings to pitch creative ideas and strengthen client relationshipsProvide insights and recommendations to address client needs effectively
Brand Solutions and DecksDevelop comprehensive brand solutions and media plans in collaboration with the sales team.Collaborate with clients to understand their objectives, develop customized strategies, and deliver ideas aligned with the provided brief.Design and deliver high-quality decks, concept notes, plans, and emails.Proficient in PowerPoint, Google Slides, and Canva for creating professional presentations.
Go-to-Market (GTM) Strategies:Develop and execute comprehensive GTM strategies for both new and existing productsDrive initiatives to enhance product visibility and market penetration
Cross-Functional Collaboration:Collaborate with internal teams, including media and communications, sales, marketing, brand, content, tech and product to ensure seamless execution of campaignsEngage with external stakeholders, such as partner SPOCs and vendors, to foster innovation and deliver successful campaigns
Post-Campaign Analysis:Own the post-campaign analysis, providing detailed findings and recommendationsUse insights to optimize future campaigns and drive repeat business
You’re a Great Fit If:
You have a passion for the gaming industry and understand the esports landscape especially in India and are aware of top gaming influencers and games in IndiaYou’re familiar with digital marketing metrics and know how to craft effective display advertising plansYou bring an entry-level understanding of the space and a drive to learn more
If you are a dynamic professional with a passion for developing innovative brand solutions and driving successful go-to-market strategies, we invite you to apply. Please submit your resume and a cover letter detailing your relevant experience.
About Rooter++ : Rooter has transformed from being a Live Streaming Platform hosting India’s largest community of 85 Mn+ gamers and 1.5 Mn+ creators, a strong partner for brands and publishers to connect with Gamers, to now also offering a marketplace called ‘Rooter Shop’ for digital gaming currencies. Rooter Shop is the result of our belief in the propensity of Indian gamers to spend online on games, accessories and other digital assets.
Our unique proposition as a tech consumer platform sitting at the convergence of 3 large macro trends - gaming, content and commerce, gives us immense confidence to say that we’re here for the long haul, building an enduring Gaming brand out of India.
Website::Check out our Product :
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