Regional Marketing Manager

1 week ago

Hyderabad, India United Breweries Ltd. Full time
We at United Breweries are looking for Regional Marketing Manager based at Hyderabad.

Role Title - Regional Marketing Manager

Broad objective of the role-Drive trade marketing activities in the to support sales team in pushing and maximizing UBL products sales by driving robust planning and execution of trade marketing initiatives considering UBL brand strategies, market trends and competition activities while ensuring compliance with statutory and internal guidelines and within defined budget.

Key AccountabilitiesTrade Marketing planningUnderstand annual sales and marketing plan and targets for all brands within the region. Prepare macro level plan for entire yearBreakdown annual plan to activity wise plan considering market trends, each brand and market performance (revenue/volume), competition and market share basis understanding from sales team.Quarterly, prepare channel wise plan (offline – beer shops, retails etc., on premise – permit rooms, pubs etc.) targeting on identified brand challengesPlan for promos, trade marketing schemes and market activation initiatives for new and existing products to support sales team in capturing market share for UBL brands.Plan for initiatives to increase visibility, analyze for no. of visibility assets (indoor – flex on frame, sun board etc., outdoor – GSB boards) to be deployed this year in various outlets. Identify outlets basis inputs from sales team.Keep updated of changes in rules and regulations and ensure operations comply with defined rules and regulations of the state.

Trade Marketing OperationsBasis the finalized plan, develop innovative promotion programs and trade marketing articles/merchandizes in collaboration with the vendors.Keep abreast of latest trends and leverage latest technology while planning to achieve maximum customer engagement.Invite vendors to submit quotation (min. 3) as per requirement. Select the lowest bidder and obtain approval from stakeholders before onboarding.Review merchandise/articles samples and evaluate product quality. Finalize basis product quality, price and alignment with the requirements.Identify right set of outlets and plan for promos by leveraging analytics on volume/sales of each SKU in order to achieve UBL sales targets. Share the promotion plan with sales team for executionArrange for external manpower from various agencies. Monitor external manpower with the sales team for timely execution of promotion events.Analyze promotion activities and initiatives impact on sales to review realization and incorporate learning in the next campaigns.

Budget Controlling and ComplianceMonitor for compliance with defined SOP while driving trade marketing initiatives to ensure effective process and budget controlObtain approval from Purchase committee (Regional trade marketing manager, regional finance and state head) before onboarding vendor basis quality and price quoted as per defined guidelinesEnsure timely PO raising before delivery of products/services and submission of bills to the finance team

Vendor ManagementMaintain healthy working relationship and lead strategic partnerships with the key vendors providing various trade marketing related products and services (retail design, displays, gift articles, key chains etc.)As per requirement, identify vendor/partners for various trade marketing initiatives as per defined UBL and statutory guidelines.Identify and partner with various manpower and event agencies to conduct large scale events within defined budgetInvite quotations for the requirements from the vendors/partners. Conduct field visits and technical evaluation of the vendors as per defined quality parameters and metrics.Partner with procurement team to drive negotiation with vendors and conduct auction for procuring big ticket or frequently used products/services in minimum cost by leveraging competitive market and pricingConduct vendor feedback and review post delivery of services and products. Ensure timely payment to the vendors as per defined SLA.

Stakeholder ManagementCoordinate with sales team to collate sales data points about UBL and competitor products to effectively plan and analyze trade marketing initiativesCollaborate with marketing team to design brand plan and strategies, and plan for new brand launches and market activation initiatives. Plan for trade marketing initiatives to successfully realizing the defined sales targetCoordinate with finance team for submission of vendor bills, process and payment approvals, ensuring timely payment to the vendors and resolving vendor related queries

Education guidelines·Minimum Degree: Graduate, MBA (preferable)

  • Regional Marketing Manager

    1 week ago

    Hyderabad, Telangana, India United Breweries Ltd. Full time

    We at United Breweries are looking for Regional Marketing Manager based at Hyderabad.Role Title -Regional Marketing ManagerBroad objective of the role-Drive trade marketing activities in the to support sales team in pushing and maximizing UBL products sales by driving robust planning and execution of trade marketing initiatives considering UBL brand...

  • Regional Marketing Manager

    1 week ago

    hyderabad, India United Breweries Ltd. Full time

    We at United Breweries are looking for Regional Marketing Manager based at Hyderabad. Role Title - Regional Marketing Manager Broad objective of the role- Drive trade marketing activities in the to support sales team in pushing and maximizing UBL products sales by driving robust planning and execution of trade marketing initiatives considering UBL brand...

  • Regional Marketing Manager

    1 week ago

    Hyderabad, India United Breweries Ltd. Full time

    We at United Breweries are looking for Regional Marketing Manager based at Hyderabad.Role Title -Regional Marketing ManagerBroad objective of the role-Drive trade marketing activities in the to support sales team in pushing and maximizing UBL products sales by driving robust planning and execution of trade marketing initiatives considering UBL brand...

  • Regional Marketing Manager

    4 days ago

    Hyderabad, India United Breweries Ltd. Full time

    We at United Breweries are looking for Regional Marketing Manager based at Hyderabad.Role Title -Regional Marketing ManagerBroad objective of the role-Drive trade marketing activities in the to support sales team in pushing and maximizing UBL products sales by driving robust planning and execution of trade marketing initiatives considering UBL brand...

  • Regional Sales Marketing Managers

    3 weeks ago

    Hyderabad, Telangana, India Vsix Analytical Full time

    Job Requirements Job Title: Regional Sales Marketing ManagersCompany Name: Vsix AnalyticalLocation: Hyderabad, TelanganaSalary: Not DisclosedQualification: Not specifiedJob Description:Vsix Analytical is expanding its team in Hyderabad and inviting both freshers and experienced professionals to join as Business Development Executives (BD Executives) and...

  • Regional Manager

    1 week ago

    Hyderabad, Telangana, India Osmium Energy Full time

    Job Title: Regional Manager - Solar Solutions (3-5 years) Location: Hyderabad (Onsite) Company: Osmium Energy About Us: At Osmium Energy, we are committed to being leaders in the solar industry, delivering cutting-edge solar solutions to our customers. Innovation is at the heart of what we do, as we continuously research and evaluate emerging technologies...

  • Regional Sales Marketing Managers

    2 months ago

    Hyderabad, Telangana, India Vsix Analytical Full time

    Job Requirements Job Title: Regional Sales Marketing ManagersCompany Name: Vsix AnalyticalLocation: Hyderabad, TelanganaSalary: Not DisclosedQualification: Not specifiedJob Description:Vsix Analytical is expanding its team in Hyderabad and inviting both freshers and experienced professionals to join as Business Development Executives (BD Executives) and...

  • Regional Marketing Specialist

    1 week ago

    Hyderabad, Telangana, India Pegasystems Full time

    Meet Our Team: Do you enjoy partnering with sales to make an impact at target accounts? Are you tired of running one-size-fits-all programs that struggle to break through the noise? If so, come join the Pega team We're searching for a Regional Marketing Specialist (RMS) to manage account-based marketing strategies across our premier cross-industry...

  • Regional Sales Manager

    2 months ago

    Hyderabad, India Dodla Dairy Full time

    Job descriptionRole & responsibilities :Lead from the front and ensure that the regional / State-wise, product-wise sales target are achieved.Review and monitor region/ state wise performance of the team on a weekly basisConceptualize and develop region / state-wise sales strategies in line with available resourcesEnsure cost in line with sales generated as...

  • Regional Sales Manager

    2 months ago

    hyderabad, India Dodla Dairy Full time

    Job description Role & responsibilities  : Lead from the front and ensure that the regional / State-wise, product-wise sales target are achieved. Review and monitor region/ state wise performance of the team on a weekly basis Conceptualize and develop region / state-wise sales strategies in line with available resources Ensure cost in line with sales...

  • Regional Sales Manager

    1 week ago

    Hyderabad, Telangana, India Dodla Dairy Full time

    Job description Role & responsibilities : Lead from the front and ensure that the regional / State-wise, product-wise sales target are achieved. Review and monitor region/ state wise performance of the team on a weekly basis Conceptualize and develop region / state-wise sales strategies in line with available resources Ensure cost in line with sales...

  • Regional Sales Marketing Managers

    2 months ago

    Hyderabad, India Vsix Analytical Full time

    Job Requirements Job Title: Regional Sales Marketing ManagersCompany Name: Vsix AnalyticalLocation: Hyderabad, TelanganaSalary: Not DisclosedQualification: Not specifiedJob Description:Vsix Analytical is expanding its team in Hyderabad and inviting both freshers and experienced professionals to join as Business Development Executives (BD Executives) and...

  • Regional Sales Marketing Managers

    3 weeks ago

    Hyderabad, India Vsix Analytical Full time

    Job Requirements Job Title: Regional Sales Marketing ManagersCompany Name: Vsix AnalyticalLocation: Hyderabad, TelanganaSalary: Not DisclosedQualification: Not specifiedJob Description:Vsix Analytical is expanding its team in Hyderabad and inviting both freshers and experienced professionals to join as Business Development Executives (BD Executives) and...

  • Regional Marketing Lead

    3 weeks ago

    Hyderabad, Telangana, India Danaher Corporation Full time

    Be part of something altogether life-changing Working at Cytiva means being at the forefront of providing new solutions to transform human health. Our incredible customers undertake life-saving activities ranging from fundamental biological research to developing innovative vaccines, new medicines, and cell and gene therapies.At Cytiva you will be able to...

  • Regional Marketing Lead

    1 week ago

    Hyderabad, Telangana, India Danaher Corporation Full time

    Be part of something altogether life-changing Working at Cytiva means being at the forefront of providing new solutions to transform human health. Our incredible customers undertake life-saving activities ranging from fundamental biological research to developing innovative vaccines, new medicines, and cell and gene therapies.At Cytiva you will be able to...

  • Regional Collections Manager

    7 days ago

    Hyderabad, India Wenger & Watson Inc Full time

    Our Financial Services client is hiringRegional Collections ManagersExperience : 10-15 yearsLocation : Hyderabad (lead Telangana and AP), Pune, Mumbai as base location (lead Mumbai and Madhya Pradesh); Lucknow as base location (lead Uttar Pradesh)Experience in Banking / NBFC / FintechJob Purpose:The role is responsible for driving the collections for digital...

  • Regional Sales Manager

    1 week ago

    Hyderabad, India Cloud Infotech Full time

    Company DescriptionCloud Infotech provides IP Communication solutions, including Unified Communication Solutions, IP Contact Center Solutions, and Small and Medium-sized Business Intercom Solutions. We focus on delivering innovative VoIP phone system hardware, software, and services that enable our customers to save time and money. Our solutions utilize...

  • Regional Collections Manager

    3 weeks ago

    Hyderabad, India Wenger & Watson Inc Full time

    Our Financial Services client is hiringRegional Collections ManagersExperience : 15+ years in CollectionsLocation : Hyderabad (lead Telangana and AP), Pune, Mumbai as base location (lead Mumbai and Madhya Pradesh); Lucknow as base location (lead Uttar Pradesh)Experience in Banking / NBFC / FintechExperience Required: 12 - 18 yearsJob Purpose:The role is...

  • Regional Collections Manager

    3 weeks ago

    hyderabad, India Wenger & Watson Inc Full time

    Our Financial Services client is hiring Regional Collections ManagersExperience : 15+ years in CollectionsLocation : Hyderabad (lead Telangana and AP), Pune, Mumbai as base location (lead Mumbai and Madhya Pradesh); Lucknow as base location (lead Uttar Pradesh)Experience in Banking / NBFC / FintechExperience Required: 12 - 18 yearsJob Purpose:The role is...

  • Regional Collections Manager

    4 weeks ago

    hyderabad, India Wenger & Watson Inc Full time

    Our Financial Services client is hiring Regional Collections ManagersExperience : 15+ years in CollectionsLocation : Hyderabad (lead Telangana and AP), Pune, Mumbai as base location (lead Mumbai and Madhya Pradesh); Lucknow as base location (lead Uttar Pradesh)Experience in Banking / NBFC / FintechExperience Required: 12 - 18 yearsJob Purpose:The role is...