Amazon advertising

4 weeks ago


Delhi, India Binca Games Full time

About the Role:  We're seeking an experienced Amazon Performance Marketing professional to lead our US market expansion and drive profitable growth through strategic advertising and optimization.Key Responsibilities:Manage Amazon PPC campaigns (Sponsored Products, Sponsored Brands, Sponsored Display)Optimize product listings with keywords, and analyze sales data to improve conversionsMonitor performance metrics (e.g., ROI, CPA, ROAS, ACo S)Develop and execute Amazon SEO strategiesManage advertising budgets and forecast performanceAnalyze competitor strategies and market trendsA/B test product listings, images, and ad creativeCoordinate with Amazon account management and logistics teamsReport on KPIs and provide actionable insightsRequirements:3-5+ years Amazon advertising experience (US marketplace)Proven track record managing $20k+ monthly ad spendExpert knowledge of Amazon Seller Central/Vendor CentralExperience with tools like Helium 10, Jungle Scout, AMZScoutStrong analytical skills and data-driven approachExperience with card games/toys/consumer products (preferred)US market knowledge and timezone availability



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