Search Engine Optimization Specialist

1 week ago

Gurgaon, India Namshi.com Full time

About NamshiNamshi is the Middle East’s leading online fashion and lifestyle destination. With a passion for style, creativity, and technology, we deliver trend-forward experiences to millions of customers across the region. We’re looking for an SEO Manager to lead our organic growth efforts and take Namshi’s search visibility to the next level.Apply - OverviewAs Namshi’s SEO Manager, you’ll own and execute the organic search strategy across all fashion and lifestyle categories. You will combine strong technical SEO skills, a deep understanding of content and consumer intent, and the ability to collaborate cross-functionally with marketing, product, and tech teams.Key Responsibilities- Develop and execute a comprehensive SEO strategy aligned with Namshi’s business goals and growth targets.- Conduct keyword research, competitive analysis, and content gap audits to identify opportunities for organic visibility and traffic growth.- Partner with content, merchandising, and brand teams to ensure SEO best practices are integrated into all campaigns and product launches.- Drive on-page optimization (meta tags, internal linking, structured data, site architecture).- Collaborate with developers to ensure technical SEO health (crawlability, Core Web Vitals, mobile performance, indexation).- Manage SEO tools and reporting, including Google Search Console, GA4, SEMrush/Ahrefs, Screaming Frog, etc.- Monitor algorithm updates and industry trends to proactively adapt strategies.- Report on organic performance, ROI, and actionable insights to senior stakeholders.- Support international SEO and multilingual site optimization where applicable.Qualifications- 3+ years of hands-on SEO experience (preferably in e-commerce or large-scale websites).- Strong understanding of technical SEO, content strategy, and search intent.- Proven record of delivering measurable organic growth.- Experience working closely with developers, UX, and marketing teams.- Proficiency with SEO tools: Google Search Console, GA4, Ahrefs, SEMrush, Screaming Frog, and similar.- Strong analytical skills and ability to translate data into actionable insights.- Excellent communication skills and attention to detail.- Passion for fashion, lifestyle, and digital growth.Why Join Namshi?- Be part of a leading regional fashion brand shaping digital commerce in the Middle East.- Work in a fast-paced, innovative environment that blends creativity, technology, and fashion.- Competitive salary and benefits package.- Opportunity to make a direct impact on one of the region’s most recognized online platforms.

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