
SEO Specialist
4 weeks ago
Position: SEO Specialist (Technical)
Location:
KernelEquity Technologies Pvt Ltd, Vadodara, Gujarat
Work Model:
Office
Experience Window:
3 to 5 years
Position Type
: Full-time
About the Role
We are looking for a
results-driven SEO Specialist
with a strong background in
technical SEO, on-page, and off-page optimization
. The ideal candidate will be responsible for improving search engine rankings, driving organic traffic, and optimizing our websites to achieve maximum visibility across search engines.
Key Responsibilities
- Conduct
comprehensive SEO audits
to identify technical issues, crawl errors, indexing issues, and performance gaps.
- Perform
on-page SEO
: meta tags, title tags, content optimization, schema markup, internal linking, site structure, etc.
- Develop and execute
off-page SEO strategies
, including backlink building, outreach, and disavow process.
- Conduct
keyword research & competitor analysis
to identify growth opportunities.
- Optimize website content, landing pages, and blog posts for SEO best practices.
- Stay up to date with the latest
SEO tools, search engine algorithm updates, and best practices
.
- Collaborate with developers and content teams to implement SEO recommendations.
- Monitor website performance with
Google Analytics, Google Search Console, Ahrefs, SEMrush, Screaming Frog, etc.
- Prepare and present
SEO performance reports
(rankings, traffic, conversions, CTR).
AI & SEO Skills:
- Proficiency in leveraging
AI-powered SEO tools
(ChatGPT, Surfer SEO, Jasper, Clearscope, SEMrush AI, Ahrefs Insights, etc.).
- Ability to use AI for
keyword research, competitor analysis, and content optimization
.
- Experience in
AI-assisted technical SEO audits
and automated reporting.
- Skilled in
prompt engineering
for generating optimized titles, meta descriptions, and schema markup.
- Knowledge of
AI content guidelines
(Google's EEAT, avoiding duplicate/thin AI content, human editing for quality).
- Familiarity with
AI-driven analytics & forecasting
for organic search trends.
Requirements
- 3–5 years of proven SEO experience
(technical + on-page + off-page).
- Strong knowledge of
Google algorithm updates
and SEO best practices.
- Hands-on experience with
SEO tools
: SEMrush, Ahrefs, Moz, Screaming Frog, GA4, GSC.
- Solid understanding of
HTML, CSS, Core Web Vitals, and site speed optimization
.
- Experience with
backlink analysis and link-building campaigns
.
- Strong analytical skills and ability to interpret data into actionable insights.
- Excellent communication and reporting skills.
What We Offer
- Competitive salary based on experience.
- Dynamic and friendly work environment that fosters innovation and collaboration.
- Opportunity to lead SEO efforts across multiple websites.
- Comprehensive family health insurance coverage for peace of mind.
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