Marketing Manager

7 days ago

Mumbai, India Therapy Cocktail Bar Full time
Therapy isn’t just a bar — it’s a hangout. With arcade games, gamified tables, quirky cocktails, all-day 1+1 offers on weekdays, and karaoke Sundays, we’re redefining how young India spends its evenings. We’ve built Therapy to be a playful, interactive space where people come to celebrate, cope, or just be. Now, we’re looking for a  Marketing Manager  to fuel the next stage of growth as we expand across Mumbai.
Role Overview
The Marketing Manager will be the  custodian of Therapy’s brand presence  both online and offline. From  social media strategy  to  on-ground campaigns  and  collaterals , you’ll be responsible for driving visibility, engagement, and footfall. This role will also involve  building and mentoring a small team  to scale Therapy’s marketing efforts.
Key Responsibilities
Social Media & Digital
Own Therapy’s voice across Instagram, WhatsApp, YouTube, and emerging platforms.
Build and manage monthly content calendars with a balance of reels, memes, interactive stories, and vibe-setting posts.
Strategize and run paid ad campaigns (Meta, Google) with measurable ROI.
Ensure consistency of brand voice across digital assets.
Team Leadership
Build, lead, and mentor a small marketing team (social media execs, designers, interns).
Delegate tasks effectively while keeping oversight on execution.
Foster a creative, fun, and high-performance culture within the team.
Online & Offline Collaterals
Oversee creation of  digital collaterals : social media creatives, ads, newsletters, WhatsApp creatives, influencer kits.
Manage  offline collaterals : posters, tent cards, table games, menus, event branding, and in-outlet branding materials.
Work with design partners to ensure collaterals are fresh, on-brand, and campaign-ready.
Community, PR & Events
Manage collaborations with influencers, bloggers, and PR to amplify reach.
Execute loyalty and WhatsApp campaigns to keep customers engaged.
Plan and promote weekly/monthly events and on-ground activations that boost weekday and afternoon sales.
Partner with breweries and F&B brands for co-branded campaigns.
Brand Building & Growth
Ensure Therapy’s playful and Gen Z-focused tone is consistent across all communication.
Spot and leverage cultural/seasonal moments to stay top-of-mind.
Research competitor strategies and identify opportunities for differentiation.
Data & Reporting
Track loyalty redemptions, campaign effectiveness, and social media analytics.
Share insights and strategic recommendations with the leadership team.
Optimize campaigns based on performance metrics.
What We're Looking For
3 years of experience in digital & offline marketing (F&B/hospitality preferred).
Proven experience handling social media strategy and execution end-to-end.
Strong leadership skills with the ability to build and manage a team.
Proficiency in Meta Ads, Google Ads, and analytics.
Eye for design and creative storytelling.
Network with PR, influencers, and F&B industry contacts is a plus.
Why Join Therapy
Lead marketing for one of Mumbai’s most exciting nightlife & café-bar brands.
Build and mentor your own team from scratch.
Be part of a fast-scaling brand with multiple outlets coming up.
If you’re interested in this opportunity and believe you’d be a great fit, please send us your portfolio on  , we look forward to reviewing your work.

  • Marketing Executive

    1 day ago

    Mumbai, India Marketing Executive Full time

    experience developing and executing marketing campaigns while managing and inspiring a team. He/she will be comfortable with day-to-day marketing activities, as well as long-term strategy, thriving with tight deadlines and changing needs. If you are a people-person who loves the rewarding challenge of building a brand, we want to hear from...

  • Marketing Executive

    4 days ago

    Andheri, Mumbai, Maharashtra, India Dev Marketing Full time

    A marketing executive creates and executes marketing strategies, and manages the marketing team. They also communicate with customers, colleagues, and managers. **Responsibilities**: - **Develop marketing strategies**: Create strategies to build brand awareness and connect with customers - **Manage marketing campaigns**: Plan and oversee campaigns for...

  • Sales and Marketing Assistant

    2 weeks ago

    Mumbai, India Marketing Couch Full time

    **Responsibilities** Contribute to marketing and creative brainstorming initiatives Identify and propose internal/external ideas and initiatives to help promote general awareness of the company brand **Qualifications** Bachelor's degree or equivalent experience Marketing/brand management Excellent written and verbal communication skills Ability to manage...

  • Influencer Marketing Intern

    3 weeks ago

    Mumbai, Maharashtra, India Spinfluence Marketing Full time

    Job DescriptionInfluencer Marketing InternOn-Site (Jogeshwari East)Stipend: 10,000/monthNote: Candidates must bring their own laptop or desktop. No equipment will be provided.About Spinfluence MarketingSpinfluence Marketing is a fast-growing influencer marketing agency helping brands scale through creator-led campaigns. From music amplification to branded...

  • Account Manager

    4 weeks ago

    Mumbai, Maharashtra, India Youtech Marketing Full time

    Youtech Marketing is a full-service digital marketing agency specializing in helping cafes, restaurants,and food businesses grow their brand presence and revenue.We have expertise in websitedevelopment, branding, social media marketing, graphic design, landing pages, and media buying.Job Title: Account Manager Location: Remote Job description: We're looking...

  • Account Manager

    4 weeks ago

    Mumbai, Maharashtra, India Youtech Marketing Full time

    Youtech Marketing is a full-service digital marketing agency specializing in helping cafes, restaurants,and food businesses grow their brand presence and revenue. We have expertise in websitedevelopment, branding, social media marketing, graphic design, landing pages, and media buying.Job Title: Account ManagerLocation: RemoteJob description:We're looking...

  • Digital Marketing Intern

    1 day ago

    Mumbai, India KPAC Marketing Full time

    **Key responsibilities**: - Plan and keep tabs on the business's continuous social media presence (Instagram, Facebook, etc.). - Aid in generating strategies to create enduring digital connections with customers. - Every digital marketing efforts' effectiveness is measured and reported on. - To raise company and brand awareness, launch optimized online...

  • Account Manager

    2 weeks ago

    Mumbai, India Youtech Marketing Full time

    Youtech Marketing is a full-service digital marketing agency specializing in helping cafes, restaurants, and food businesses grow their brand presence and revenue. We have expertise in website development, branding, social media marketing, graphic design, landing pages, and media buying. Job Title:Account Manager Location:Remote Job description: We're...

  • Account Manager

    23 hours ago

    Mumbai, Maharashtra, India Youtech Marketing Full time ₹ 2,50,000 - ₹ 12,00,000 per year

    Youtech Marketing is a full-service digital marketing agency specializing in helping cafes, restaurants,and food businesses grow their brand presence and revenue. We have expertise in websitedevelopment, branding, social media marketing, graphic design, landing pages, and media buying.Job Title:Account ManagerLocation:RemoteJob description:We're looking for...

  • Senior Paid Media Marketing

    2 weeks ago

    Mumbai, India DigiMaze Marketing Full time

    Job Title: Senior Business Analyst Job Location: Chandivali, Mumbai Experience:4+ years Industry: Digital Marketing Agency Company Name: Digimaze Marketing Job Description: · End to end management of performance marketing activity across Paid Social channels. · Supporting performance marketing activity across additional channels such as Paid Search and...