Digital Marketing Manager

1 day ago


Greater Chennai Area, India ProManage.biz Full time

About the Role We are looking for a hands-on Digital Marketing Manager to lead website operations, marketing automation platforms, and multi-channel digital campaigns. This role involves close coordination with internal stakeholders and external agencies to drive digital performance across all touchpoints. Key Responsibilities Website Management Manage UI/UX updates and content publishing using Adobe Experience Manager (AEM) Track & optimise performance via Google Analytics / GA4 Collaborate with IT/backend teams for website maintenance and technical fixes Marketing Automation (Netcore) Plan & execute broadcast campaigns and retargeting journeys Liaise with Netcore Operations Team & Digital Content Agency for execution Social Media & Paid Campaigns Coordinate paid social media campaigns with agency partners Manage new social media account openings and daily execution Channel & Chatbot Management Coordinate Google My Business listings with external partners Drive automation journeys and backend integrations for chatbot platforms Campaign Planning & Coordination Lead monthly campaign plans with cross-functional teams Ensure alignment and timely execution across all digital touchpoints Requirements 6–9 years of digital marketing experience Strong exposure to AEM / CMS platforms, Google Analytics & marketing automation tools Experience working with multiple agencies and cross-functional teams Strong project management and communication skills



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