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Account Executive
2 months ago
Reporting to: Account Director
Location: Gurugram
About Us:
VML is a global powerhouse born from the unification of Wunderman Thompson and VMLY&R — two of the world's most powerful and accomplished creative agencies with complementary capabilities and geographic strengths. We have an industry-unique opportunity to provide our client partners with a fully integrated offering across brand experience, customer experience and commerce practices — powered by deep data and technology experience.
For more information, visit & Responsibilities
Serve as the main point of contact for assigned clients, managing day-to-day communications and ensuring their needs are met.
Develop deep relationships with clients to understand their business objectives, challenges, and social media goals.
Provide expert advice and recommendations to clients on social media strategies, trends, and best practices.
Collaborate with clients and internal teams to develop tailored social media strategies and campaign plans.
Oversee the creation, execution, and optimization of social media campaigns across various platforms (e.g., Facebook, Instagram, LinkedIn, Twitter).
Monitor campaign performance, analyze results, and provide actionable insights to clients to enhance campaign effectiveness.
Coordinate with creative, media, and analytics teams to ensure campaigns are executed on time, within budget, and to client specifications.
Manage campaign schedules, budgets, and deliverables, ensuring all aspects of the project are aligned with client expectations.
Prepare and present detailed performance reports, including key metrics, ROI analysis, and strategic recommendations.
Use data-driven insights to refine social media strategies and optimize future campaigns.
Stay updated on industry trends, emerging social media technologies, and the competitive landscape to provide informed recommendations.
Identify opportunities for innovation and improvement in social media practices and campaign execution.