Digital Marketing Executive

4 days ago

Thiruvananthapuram, India Hostdime Data Centre Services Full time

HostDime India is looking for a dynamic, creative, and detail-oriented Digital Marketing Executive to join our team. The role involves managing SEO, PPC, and social media platforms, coordinating multimedia production, and supporting the implementation of innovative marketing tools and strategies.

The ideal candidate will be highly organized, skilled in visual storytelling, and proactive in driving impactful branding and engagement initiatives. You will work closely with cross-functional teams and global stakeholders, so cultural awareness and flexibility in work timings are essential.

Key Responsibilities

Social Media Management

  • Manage and update HostDimes social media platforms (LinkedIn, YouTube, Facebook, Instagram, Twitter/X, Pinterest).
  • Enhance the companys brand image by monitoring, moderating, and engaging across all channels.
  • Drive growth in followers and engagement through creative campaigns, contests, and promotions.
  • Track and analyze social media trends, platform insights, and competitor activity to identify opportunities.

Marketing Support & Coordination

  • Coordinate online and offline marketing campaigns and assist in producing marketing materials.
  • Collaborate on website updates and development of marketing collaterals.
  • Support planning and execution of corporate events, trade shows, and conferences.
  • Partner with the sales team to design strategies for lead generation and brand positioning.
  • Create and maintain catalogues, brochures, case studies, and professional PPT presentations.
  • Design collaterals for departmental needs such as recruitment, sales promotions, and events.

Content Creation & Multimedia

  • Plan, capture, and edit professional videos and photos for branding and campaigns.
  • Apply graphics, music, and effects for polished, social media-ready content.
  • Maintain updated visual assets of facilities, infrastructure, events, and people.
  • Design creative assets for blogs, social media, marketing collateral, banners, and signage using Adobe Creative Suite.

Tools & Process Management

  • Assist in implementing and managing scheduling and analytics tools for social media.
  • Ensure content approval workflows and branding consistency.
  • Actively contribute to Jira, Confluence, and internal communication processes.
  • Compile and design monthly internal and external newsletters.
  • Coordinate with teams to report and resolve platform-related issues in a timely manner.

Reporting & Analytics

  • Track performance of marketing and social media campaigns.
  • Generate insights and reports to optimize reach and engagement.
  • Analyze metrics from Google Ads, SEO, and PPC campaigns for continuous improvement.

Required Qualifications

  • MBA/Bachelors/PGDM in Marketing or related field.
  • 3–5 years of relevant experience, preferably in IT/ Data Centre B2B marketing.

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