Digital Marketing Specialist

3 weeks ago

Thiruvananthapuram, India AJ Zenita Marketing Private Limited Full time

Key Responsibilities:

  • Plan and execute digital marketing campaigns across Meta Ads (Facebook & Instagram) and Google Ads
  • Plan, create, and manage content for Instagram and Facebook
  • Monitor and optimize campaigns to achieve growth and ROI targets
  • Engage with followers, respond to messages and comments
  • Manage content creation, social media management, and engagement strategies
  • Track and report on performance metrics, audience insights, and campaign results
  • Collaborate with creative teams, influencers, and stakeholders
  • Suggest content and paid strategies based on trends, audience behavior, and data insights
  • Help in SEO, email marketing, and other digital initiatives as needed
  • Need to attend video shoots and guide team.

Qualifications:

  • 1–2 years of experience in digital marketing and managing social media accounts.
  • Hands-on experience with Meta Ads and Google Ads campaigns
  • Strong understanding of Instagram, Facebook, and Google advertising platforms
  • Excellent communication, copywriting, and storytelling skills
  • Creative mindset with strong attention to detail
  • Ability to analyze data and optimize campaigns for better results
  • Ability to manage multiple campaigns and meet deadlines
  • Knowledge of SEO, email marketing, and social media best practices
  • Familiarity with content creation tools and scheduling platforms is a plus
  • Interested in video presentation/modeling is a plus

Job Types: Full-time, Permanent

Pay: ₹15, ₹20,000.00 per month

Application Question(s):

  • What is your salary expectation ?

Experience:

  • Digital marketing: 1 year (Required)

Location:

  • Thiruvananthapuram, Kerala (Preferred)

Willingness to travel:

  • 50% (Preferred)

Work Location: In person

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