Account Based Marketing

2 weeks ago


Ernakulam, India Star Software Full time

Company Description-Star Software is an AI-powered automation company that revolutionises document processing and workflows
- Our expertise lies in processing complex documents and reports to enable precise data extraction
- Our technology stack, driven by AI, OCR, and RPA, ensures accuracy, efficiency, and seamless integration into existing workflows

Responsibilities-You should have a strong understanding of Account-Based Marketing (ABM) and its execution across channels such as email, LinkedIn Ads, Google Ads, LinkedIn messaging, and webinars
- In this role, you will work closely with the product, sales, and content teams to develop targeted campaigns and personalized content that align with our overall business objectives
- Strong content creation skills are essential

What do we expect-Good experience with a SAAS-based company (Preferred fields - AP / AR automation, fintech, IDP, OCR)

Total Experience - At least 3 years

Coming from a Tier 1 or 2 University



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