Marketing Associate
4 weeks ago
Job Description:
We are seeking an experienced and dynamic Marketing Associate to lead and execute our marketing efforts. This role requires a creative and strategic thinker with excellent project management skills and a strong passion for branding, social media, and event coordination. As the Marketing Associate, you will play a pivotal role in enhancing our brand presence, driving engagement, and ensuring that our marketing strategies align with our business objectives.
Key Responsibilities:
1. Social Media Management:
o Oversee all social media activities, including content creation, scheduling, and engagement.
o Ensure a consistent brand voice across platforms.
o Align social media strategies with overall marketing objectives.
2. Branding:
o Develop and maintain a strong, consistent brand image across all marketing channels.
o Drive branding initiatives that enhance market presence and connect with our target audience.
3. Expos & Events:
o Plan, coordinate, and manage participation in industry expos and events.
o Handle event logistics, booth setup, and ensure optimal brand representation and exposure.
4. Content Creation:
o Collaborate with the content team to create high-quality marketing materials, including brochures, presentations, and digital content.
o Communicate RAMS' value proposition effectively.
5. Marketing Campaigns:
o Assist in developing and executing integrated marketing campaigns.
o Focus on driving brand awareness, lead generation, and customer engagement with measurable outcomes.
6. Market Research:
o Conduct research to stay updated on industry trends, competitor activities, and customer needs.
o Use insights to inform and refine marketing strategies to maintain competitiveness.
Qualifications and Skills:
• Proven experience in marketing, with expertise in social media management, branding, and event coordination.
• Strong understanding of marketing principles, digital marketing, and campaign execution.
• Excellent communication, project management, and organizational skills.
• Creative thinker with the ability to translate ideas into actionable strategies.
• Proficiency in marketing tools, platforms, and analytics.
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