Performance Marketing Specialist

7 days ago

Thoothukudi, India Bluvo Digital Full time

About Us: Bluvo Digital is a performance-driven marketing agency helping businesses grow with measurable results. We work with brands across e-commerce, SaaS, and education , running ROI-focused campaigns across Google Ads, Meta Ads, and Ads . The Role: We are looking for a Performance Marketing Specialist with a minimum of 2 years of hands-on experience. You will be responsible for managing campaigns end-to-end, ensuring performance goals are met, and contributing directly to client growth. Key Responsibilities: Plan, launch, and optimise campaigns across Google Ads, Meta Ads, and Ads Manage budgets effectively to achieve ROAS, CPA, and CPL targets Build structured campaigns and run A/B tests on creatives, copy, and landing pages Analyse data and prepare performance reports with actionable insights Collaborate with design and strategy teams to align campaigns with business goals Stay updated on platform changes, tools, and performance marketing trends Requirements: Minimum 2 years of experience in performance marketing Proven track record of managing ROI-positive campaigns Strong knowledge of tracking, attribution, and audience segmentation Analytical skills with the ability to turn data into strategy Experience with SaaS, D2C, or education brands is a plus What We Offer: Opportunity to work on diverse, high-growth client projects Exposure to end-to-end strategy, not just campaign execution Transparent and collaborative work culture Remote-first setup with flexibility and ownership

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