Influencer Marketing Executive

4 weeks ago

Noida, India The Leapfrog Network Full time

Company DescriptionTHE LEAPFROG NETWORK is not your average ad agency - we're the cool experts in the marketing playground. Our campaigns are stronger than your coffee, and we've got more ideas than coffee stains on our brainstorming whiteboard. If you're ready for a joyride through the world of witty campaigns and quirky concepts, join us to make your brand stand out like a unicornRole Overview:We are looking for a creative and driven Influencer Marketing Executive to lead and execute influencer campaigns across platforms. The ideal candidate will have a strong understanding of digital marketing trends, influencer landscapes, and social media platforms.Key Responsibilities:- Identify, research, and build relationships with relevant influencers across platforms (Instagram, YouTube, etc.)- Coordinate and execute influencer marketing campaigns aligned with brand goals.- Negotiate deliverables, budgets, and timelines with influencers.- Track, analyze, and report on campaign performance and ROI.- Maintain a database of influencer contacts, collaborations, and content deliverables.- Collaborate with content, design, and product teams for effective campaign execution.- Stay updated on emerging influencers, trends, tools, and best practices in the influencer marketing space.Requirements:- Bachelor’s degree in Marketing, Communications, or a related field.- 0-1 year of experience in influencer marketing or digital marketing- Strong communication, negotiation, and relationship-building skills.- Creative mindset with an eye for trends and aesthetics.- Familiarity with influencer platforms and tools.- Proficiency in social media platforms and analytics tools.

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