Performance Marketing Manager

3 weeks ago

bangalore, India PIC TREE PVT LTD Full time
Performance Marketing Manager
Headline:
Drive Exponential Growth: Performance Marketing Manager (Paid, Organic, Owned)
Location: Bangalore
Company: UniOne ( 6+ years as Performance Marketer
Job Description:
Are you a data-driven performance marketing maestro, ready to orchestrate a symphony of user acquisition, revenue growth, and brand awareness? If you thrive on optimizing every touchpoint to drive results, then this Performance Marketing Manager (6-8 Years of Experience) role is tailored for you.
Lead the Charge:
●     Craft and execute a data-centric performance marketing strategy that fuels explosive growth across paid, organic, and owned channels.
●     With good understanding on product categories, brands, top-selling products plan and execute campaigns for webstore and marketplace partners
●     Good understanding on ROI, ROAS, ACOS and in budget planning to maximize portfolio/Brand/Category ROI
●     Manage and optimize multi-channel campaigns, including affiliate marketing, PPC, SEO, social media, and beyond, driving maximum ROI and efficient customer acquisition cost (CAC).
●     Champion A/B testing and conversion rate optimization (CRO) across all touchpoints, relentlessly refining the user journey for frictionless growth.
●     Own the success of key traffic KPIs, delivering optimized campaigns across paid, organic, and owned media channels.
●     Expert in driving short-lived campaigns – Liquidation, accelerating week-end performance etc.
●     Pioneer the identification and testing of new performance marketing channels to stay ahead of the curve and exceed growth targets.
●     Streamline the customer journey with marketing automation and lead generation strategies that convert like magic.
Collaborate and Conquer:
●     Partner with management to share conversion improvement ideas, offer data-driven insights, and present impactful results.
●     Stay at the forefront of performance marketing trends and technologies, constantly evolving your game.
●     Foster a collaborative spirit, motivating and guiding teams to achieve ambitious goals.
Ideal Candidate:
●     Holds a degree or certification in Digital Marketing, Business Administration, or a related field.
●     Boasts proven success in a similar role, with 6-8 years of experience crafting and executing multi-channel digital performance marketing strategies.
●     Excels in campaign and channel analysis and reporting, wielding Google Analytics like a Jedi master.
●     Possesses a keen analytical mind, extracting actionable insights from data, metrics, and consumer behavior trends.
●     Embraces a relentlessly goal-oriented mindset, fueled by passion and exceptional communication skills.
●     Maintains an open mind, fueled by curiosity and a knack for solving complex problems.
Benefits:
●     Competitive salary and benefits package.
●     Opportunity to work in a dynamic and growing company.
●     Make a real impact on the success of a leading consumer appliance brand in the digital landscape.
●     Develop your skills and expertise in multi-channel digital marketing.
●     Work with a passionate and collaborative team.
Ready to Orchestrate Growth?
If you see yourself as the maestro conducting our growth symphony, we encourage you to apply

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