Business Development Manager
3 weeks ago
About us
Treasury Wine Estates (TWE) is a premium focused, global leader in wine with strong positions in key global markets, supported by an unrivalled global footprint, business model, award-winning premium brand portfolio and a talented global team of over 2,500 people. Listed on the Australian Securities Exchange (ASX), we know that it’s the thinkers, makers and doers who have the most impact as we strive towards being recognized as the world’s most admired premium wine company.
TWE is the largest exporter of Australian wine to Asia, with our brands – especially Penfolds, Wolf Blass and Wynns - increasingly well known in the region’s more established wine markets. We have exciting plans in place to develop our Country of Origin offering with recently released wines from the US, France and Chile.
For more information, please visit
What’s in it for you
Attractive remuneration and healthcare benefits 20 days of paid annual leave per year Flexible work arrangement to support your wellbeing Outstanding career development opportunities to realise your full potential Collaborative and inclusive culture where people and performance thriveAbout the role
The role holder will be responsible for delivering the commercial growth agenda with distributors in South Asia (India, Sri Lanka, Maldives), through the development and best in class execution of channel specific sales and marketing strategies, with the emphasis to drive on distribution and depletion growth, focused on the priority channels.
The role holder will also work to ensure that Penfold brands dominate the wine category in the above stated channel in South Asia by maximising the coverage of our brands and build direct relationships with key customers in the market. In addition, the role holder will provide key insights/market intelligence on the market.
Managing customers
Ensuring that the customers achieve the goal objectives agreed with Penfolds:
Inspiring customers on our brands, by giving support and by improving capability Set the objectives and targets; key in establishing distribution plan, marketing and promotional plans with the distributors/customers Track performance against targets monthly and identify potential risk to the target Identify opportunities to mitigate any risks in budget Ensure that the distribution plan is well executed and that our priority brands are available in all the relevant channels Provide insights on the depletion of the brands by key customers Develop direct customer relationship with top accounts in South Asia Grow all our priority brands in the markets and embed our regional strategy in the marketsBrand Distribution / Activation
Ensure brand availability and presence in on-trade outlets:
Work on the distribution plan and promotional calendar of activities with the customers to ensure proper execution. Ensure best in class execution, and significantly ramp up our in-store availability and presence Utilise shopper insights where relevant to drive category captaincy. Lead in market, ahead of competitors and ensure proper execution of events and activities as well as driving the marketing agenda to increase brand awareness and brand engagement with consumersCompetitors’ Analysis
Provide market intelligence:
Gather and input competitor intelligence Pricing analysis of competitors’ products and ensure that we have the right positioning in the market for our brands Provide information on any gaps in the market Identify opportunities in the market to growing the Penfolds portfolio and recommending investment needs for future growth as appropriate. Presentation and communication of key issues impacting on the businessAbout you
In-depth understanding of the South Asia wine and spirit market Degree or diploma in Business, Economics or similar discipline WSET Level qualification (level 2 preferred) or similar wine education desired 8 years’ experience in key accounts and distributor management in alcohol industry in South Asia Excellent evaluative, analytical and interpretive skills Excellent verbal and written communication skills Experience in leading teams indirectly Highly effective influencing skills Strong business acumen Ability to work independently, with minimal supervision, and drive decision making Strong planning, organisational skills & networking capability Retail sales experience, customer and portfolio management Ability to build consensus and co-ordinate across functional teams Ability to constantly drive profitability Hands-on, high energy individualCulture
We bring our whole selves, we’re courageous and we deliver together – that’s our DNA. We’re a passionate bunch who enjoy working together, like to have fun and keep things down-to-earth. We’re brave enough and care enough to have the right conversations to get the best outcome and are famous for our can-do attitude. We’re definitely “glass half full” people and see challenges as opportunities and move with pace to achieve our goals.
If you’re ready to help us be the world’s most admired premium wine company, please apply now
Inclusion and Diversity
Just like the wide range and variety of brands in our wine portfolio, TWE embraces diversity and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin or on the basis of disability.
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