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Social Media Manager
2 months ago
Position: Social Media Manager
Experience: 1 to 2 years( Agency experience)
Location: Paschim Vihar, New Delhi
Salary: 2 to 3.6lpa
Company Description
Proffus Pvt Ltd, located in Delhi, India, is a professional services company specializing in design, development, marketing, and legal solutions. Designersio, a division of Proffus, focuses on unleashing the true potential of brands, businesses, and companies by transforming ideas into tangible success stories.
Key Responsibilities:
1.Platform Strategy: Develop and execute a social media strategy for a specific platform to achieve organizational goals. Stay updated on platform trends, algorithm changes, and best practices.
2.Content Management: Create, curate, and schedule platform-specific content that resonates with the target audience. Optimize content for the chosen platform, considering its unique features.
3.Audience Engagement: Actively manage and monitor the organization's presence on the designated social media platform. Respond to comments, messages, and engage with the platform's community. Foster and grow an engaged online community.
4.Analytics and Performance: Monitor key platform metrics and use data to adjust the content and strategy. Track and report on the performance of the platform in meeting established KPIs.
5.Advertising and Promotion: Plan and execute paid advertising campaigns on the specific social media platform. Optimize ad performance and budget allocation.
6. Content Innovation : Stay creative and find innovative ways to engage the audience on the chosen platform. Experiment with new content formats and trends.
Qualifications
- Social Media Marketing skills
- Social Media Content Creation and Marketing skills
- Strong Communication skills
- Experience in creating engaging social media content
- Knowledge of social media trends and analytics
- Ability to work in a fast-paced environment
- Experience with content management systems and social media tools
- Bachelor's degree in Marketing, Communications, or related field