Marketing & Communications Manager

1 month ago


bangalore, India AccorHotel Full time
Job Description
  • Develop and implement comprehensive marketing strategies to drive hotel revenue and brand awareness.
  • Conduct market research to identify trends, competitive positioning, and consumer preferences.
  • Create and manage marketing budgets, allocating resources effectively to maximize ROI.
  • Collaborate with the sales team to develop promotional campaigns and packages to attract guests and increase bookings.
  • Oversee the production of marketing materials including brochures, advertisements, and digital content.
  • Manage online presence through website management, social media channels, and review platforms.
  • Analyze key performance indicators (KPIs) and metrics to evaluate marketing effectiveness and make data-driven decisions.
  • Cultivate relationships with media outlets, influencers, and partners to enhance the hotel's visibility.
  • Monitor and respond to customer feedback and reviews to maintain positive brand reputation.
  • Stay updated on industry trends and best practices to continuously innovate and improve marketing efforts.

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