Senior UI/UX Designer

2 weeks ago

Chennai, India NAF Technology India Full time

Position Summary:


Do you love a Challenge? Are you Passionate about technology? Are you customer obsessed? Looking to innovate? Join NAF Tech New American Funding (NAF) is a mortgage lender offering an array of loan options. Established in 2003 and headquartered in Tustin, CA, United States, NAF has 4,100+ strong workforce across 230 branches and a servicing portfolio of 257,600+ loans and $67.6 Billion.


The Senior UX/UI Designer is responsible for championing the human-centered design approach within the organization's digital products and services. In collaboration with the Strategy and Product Team the incumbent owns the user interface throughout assigned projects with the understanding of the profound impact design can have on borrower and loan officer experience. The Senior UX/UI Designer works to design intuitive digital solutions, create elegant design components, and execute the interface using expertise in visual design and user experience.


Responsibilities:

• Leads UX/UI design efforts for a digital product/initiative.

• Presents design concepts and clearly articulate ideas to leaders, developers, and stakeholders.

• Responsible for staying current with design trends and best practices, demonstrates out of the box thinking, and proactively levels up the skills of others and proactively level up the skills of others.

• Possesses a high attention to detail and solves a range of design challenges with little to no guidance.

• Creates a wide variety of UX/UI deliverables that fit the specific design challenge, including – whiteboard sketches, wireframes, and prototypes.

• Assists in executing responsive designs that maximize the user's experience on desktop and mobile devices.

• Conducts independent research and competitive analysis on multiple aspects of products and experiences from a UI, UX, and product perspective.

• Creates and designs new experiences or design themes that evolve and define visual systems.

• Frames design and user problems then translating insights into visual designs to serve user needs.

• Creates process and user flows, wireframes, information architecture maps, journey maps, and interaction models, resulting in low to high fidelity prototypes.

• Designs within existing standards to contribute to our internal design system, best practices, and guidelines and supporting the creation and shaping of a new design system.

• Creates high fidelity design assets for acceptance, development, and delivery to market in partnership with technology colleagues.

• Designs and builds the UX/UI flow and creates and implements all UI assets across the content; this includes menus, front end, and in-experience interaction interface.


Core Competencies:

• Strong expertise in common design software tools such as Figma, Adobe Suite

• Strong understanding of design research methods to uncover customer insights.

• General awareness of technology mediums (Javascript, HTML/CSS, etc.) to facilitate productive collaboration with front-end engineers.

• 3 to 5 years of experience in UI/UX design, concept development, building and shipping products (web, mobile apps, responsive designs), building and maintaining design systems, gained from working in an innovation agency, startup, tech company or large organization.


Nice to Have:

• Experience in FinTech or the Mortgage Industry will be added advantage

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