Digital Marketing Strategist

5 days ago

Kochi, India ISDC GLOBAL Full time
Company Description
ISDC International Skill Development Corporation is a Limited Company Registered under the Companies Act of England and Wales, 2006 and having operations across the globe. We Imparts a set of Skill Development Activities through structured plans and aims at Developing Skills for Tomorrow. The operation includes the various Skill Development Projects, Professional and Vocational Education Activities, Professional and Corporate Training, Consulting, Research & Development and other Learning Solutions.
Designation :- Digital Marketing Strategist
Location :- Cochin
We are seeking a highly skilled and experienced Digital Marketing Strategist to join our team. In
this role, you will be responsible for planning and implementing digital marketing activities along
with social media strategies across a range of verticals for our brand in order to achieve monthly
and annual revenue targets.
Roles & Responsibilities:
 Plan, analyze, and continuously improve digital marketing campaigns across various
platforms, including Google Ads, Facebook Ads, and Instagram Ads.
 Paid Ads- You will be responsible to create and manage different kinds of ads on
Google/LinkedIn/Facebook/Instagram/WhatsApp.
 Digital Marketing Automation Techniques and practices.
 Monitor campaign performance, including bid and budget optimization, to maximize ROI
and achieve business objectives.
 Conduct regular experiments and tests to optimize campaign performance and provide
actionable insights to the team.
 Develop effective digital marketing strategies and ensure consistent brand messaging.
 Utilize paid search techniques to enhance online presence and generate qualified leads.
 Generate comprehensive reports on campaign performance, including key metrics,
trends, and actionable recommendations.
 Perform in depth Competitor Analysis.
 Other duties as assigned by the management team.
Requirements:
 Minimum 3-5 years of experience as a Digital Marketing Strategist in handling and
managing the A-Z digital marketing activities.
 Expertise in both B2B & B2C Digital Marketing Campaigns with a strong portfolio of
successful campaigns.
 Proficiency in digital marketing tools and platforms, including SEO, SEM, social media
management, email marketing, and content management systems.
 Strong analytical skills with the ability to interpret data, identify trends, and make data-
driven decisions.
 Proficient in keyword research, analysis, and optimization techniques
 Detail-oriented and highly organized, with the ability to manage multiple projects
simultaneously.
 Proficiency in using analytics tools and platforms such as Google Analytics.
 Excellent understanding of digital marketing concepts.

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