Market Insights Manager

2 days ago

Karnataka, India Netradyne Full time

Market Insights Manager

Based in Bengaluru, India


Role Overview

We are seeking a highly analytical and collaborative Market Insights Manager to drive actionable insights across the UK and Europe. In this role, you will be the go-to expert for regional, industry, competitor, and target persona intelligence, directly supporting our growth marketing and Account-Based Marketing (ABM) strategies. You will also own the measurement of Netradyne’s brand perception in these markets and develop plans to address gaps and strengthen our positioning.


Key Responsibilities

Market & Industry Intelligence

  • Conduct research and analysis of the UK and European fleet, logistics, and commercial vehicle markets
  • Identify emerging trends, regulatory changes, and growth opportunities within target industries
  • Deliver regular market landscape reports to inform go-to-market and product strategies

Competitor Analysis

  • Track and analyze key competitors’ offerings, positioning, go-to-market strategies, and customer engagement
  • Provide actionable intelligence to help shape Netradyne’s differentiation and value proposition
  • Maintain a competitor intelligence repository for use by marketing, sales, and product teams

Persona & Buyer Insights

  • Develop and update detailed target persona profiles for enterprise buyers and influencers in the region
  • Gather insights on customer pain points, decision criteria, and buying journeys through primary and secondary research
  • Support ABM and enterprise marketing teams with persona-driven messaging and campaign planning



Brand Perception & Positioning

  • Design and execute brand perception studies (surveys, interviews, social listening, etc.) to measure Netradyne’s reputation among target audiences
  • Analyze findings to identify strengths, weaknesses, and perception gaps
  • Collaborate with marketing and communications to develop and implement plans to address brand gaps and enhance market positioning

Stakeholder Collaboration

  • Work closely with enterprise marketing, ABM, sales, and product teams to ensure insights are embedded in strategy and execution
  • Present findings and recommendations to senior leadership and cross-functional teams
  • Support the creation of thought leadership and content marketing with data-driven insights


Required Qualifications

  • 7+ years of experience in market research, competitive intelligence, or insights roles, preferably in B2B technology, SaaS, or automotive/fleet sectors
  • Demonstrated expertise in market, industry, and competitor analysis for UK and/or European markets
  • Experience supporting enterprise marketing and/or ABM programs with actionable insights
  • Strong analytical skills with proficiency in new-age research tools, survey platforms, and data visualization
  • Excellent communication and presentation skills, with the ability to translate complex data into clear, actionable recommendations
  • Fluency in English required; additional European languages a plus

  • Market Insights Manager

    3 days ago

    Karnataka, India Netradyne Full time

    Market Insights ManagerBased in Bengaluru, IndiaRole OverviewWe are seeking a highly analytical and collaborative Market Insights Manager to drive actionable insights across the UK and Europe. In this role, you will be the go-to expert for regional, industry, competitor, and target persona intelligence, directly supporting our growth marketing and...

  • Market Insights Manager

    2 days ago

    karnataka, India Netradyne Full time

    Market Insights ManagerBased in Bengaluru, IndiaRole OverviewWe are seeking a highly analytical and collaborative Market Insights Manager to drive actionable insights across the UK and Europe. In this role, you will be the go-to expert for regional, industry, competitor, and target persona intelligence, directly supporting our growth marketing and...

  • Dgm - Strategy & Insights

    5 days ago

    Karnataka, India Ashirvad Pipes Private Limited Full time

    Role Summary: The Deputy General Manager (DGM) - Strategy & Insights will have 3 critical aspects to the role - Business Strategy - New Line of business and M&A opportunities through Industry research & financial modelling/valuations. - Margin improvement - Project manage by being liaison among Marketing, R&T, Finance and Operations towards EBITDA...

  • Global Collection Strategy and Insights

    1 week ago

    Bengaluru, Karnataka, India Standard Chartered Full time

    **Job Summary** - The Global Collections Strategy Manager & Insights Lead will be responsible for developing and implementing global strategies for collections across multiple markets. This role will combine strategic planning with deep analytical insights to drive improvements in collection efficiency, customer experience, and overall portfolio performance....

  • Digital Marketing

    1 week ago

    Bengaluru, Karnataka, India Cardiotrack Full time

    **Key Responsibilities**: - **Digital Strategy Development**: - Develop and manage online marketing campaigns to increase brand visibility and drive website traffic. - **Content Management**: - Create and oversee engaging content for digital platforms including website, blogs, and social media. - Optimize content for search engines (SEO) and ensure...

  • Marketing Manager

    2 weeks ago

    Bangalore North Rural, Karnataka, India Yubi Full time ₹ 15,00,000 - ₹ 20,00,000 per year

    About UsYubi stands for ubiquitous. But Yubi will also stand for transparency, collaboration, and the power of possibility.From being a disruptor in India's debt market to marching towards global corporate markets from one product to one holistic product suite with seven productsYubi is the place to unleash potential. Freedom, not fear. Avenues, not...

  • Sales & Customer Insights

    2 weeks ago

    Bengaluru, Karnataka, India Thoucentric Full time

    **About Us**: Thoucentric is the Consulting arm of Xoriant, a prominent digital engineering services company with 5000+ employees. We are headquartered in Bangalore with presence across multiple locations in India, US, UK, Singapore & Australia Globally. As the Consulting business of Xoriant, We help clients with Business Consulting, Program & Project...

  • Performance Marketing

    4 days ago

    Bengaluru, Karnataka, India Weekday Full time

    This role is for Weekday's client. **Requirements**: **What you will do**: - Preliminary product research, keyword research and implementing them organically and inorganically - Analysing revenue, campaign performance, ACoS, daily ad spends, etc. - Plan, create and manage Facebook and Google sponsored ads (Sponsored Products, Sponsored Brands, Sponsored...

  • [Urgent] Manager

    2 days ago

    Bangalore, Karnataka, India Firstsource Solutions Full time

    Manager - Senior Content Writer We are seeking an experienced Manager Senior Content Writer to lead our thought leadership and long-form content initiatives This role is critical to establishing Firstsource as a trusted voice in the BPO industry through compelling research-driven content that demonstrates our expertise and insights Key Responsibilities ...

  • (Immediate Start) Marketing Manager Bangalore

    3 hours ago

    Bangalore, Karnataka, India RECEX Full time

    Female preferred Key Responsibilities Plan and execute outdoor marketing campaigns including hoardings site branding and print materials Lead digital marketing initiatives such as social media management SEO PPC advertising and email campaigns Align marketing plans with sales objectives to boost business leads and client conversions Handle vendor...