Amazon advertising

2 days ago

Coimbatore, India Binca Games Full time

About the Role:  We're seeking an experienced Amazon Performance Marketing professional to lead our US market expansion and drive profitable growth through strategic advertising and optimization. Key Responsibilities: Manage Amazon PPC campaigns (Sponsored Products, Sponsored Brands, Sponsored Display) Optimize product listings with keywords, and analyze sales data to improve conversions  Monitor performance metrics (e.g., ROI, CPA, ROAS, ACo S)  Develop and execute Amazon SEO strategies Manage advertising budgets and forecast performance Analyze competitor strategies and market trends A/B test product listings, images, and ad creative Coordinate with Amazon account management and logistics teams Report on KPIs and provide actionable insights Requirements: 3-5+ years Amazon advertising experience (US marketplace) Proven track record managing $20k+ monthly ad spend Expert knowledge of Amazon Seller Central/Vendor Central Experience with tools like Helium 10, Jungle Scout, AMZScout Strong analytical skills and data-driven approach Experience with card games/toys/consumer products (preferred) US market knowledge and timezone availability

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