Digital Marketing Specialist

4 weeks ago

Hyderabad, India Nuacem AI Full time

About Nuacem

At Nuacem, we thrive on helping you connect with your customers when, where, and how they desire. Using personalized and data-driven insights, businesses create the-game changing experiences that customers demand, and with Nuacem AI, you can too. We are the world's first and only Cognitive Customer Engagement Cloud platform that can fully amplify customer experience on Text, Voice & Video leveraging proprietary and advanced Whitebox NLU Engine.

Job Title:
Digital Marketing Executive

Job Type
: Fulltime (Work from office)

Work Location
: Hyderabad

Experience
: Relevant 3+ years of experience in Digital Marketing.

Job Summary:
We are seeking an experienced and creative Digital Marketing Executive to develop and execute marketing campaigns for Nuacem AI. The ideal candidate will have at least 3 years of experience in digital marketing, with a track record of creating and implementing successful campaigns across various digital channels.

Key Responsibilities:

  • Develop and execute digital marketing campaigns across a range of channels, including social media, email, search engine marketing, and display advertising.
  • Develop and implement strategies to drive traffic and engagement on our website and social media platforms.
  • Monitor and analyze the effectiveness of digital marketing campaigns, and make recommendations for improvements.
  • Create and manage email marketing campaigns, including designing email templates, writing copy, and segmenting email lists.
  • Manage and optimize our search engine marketing campaigns, including keyword research, ad copy creation, and bid management.
  • Manage and optimize our display advertising campaigns, including ad creative development, targeting, and placement.
  • Collaborate with internal teams to create and execute integrated campaigns, including content, design, and development.
  • Stay up-to-date with the latest digital marketing trends and technologies, and make recommendations for how we can incorporate them into our campaigns.

Qualifications and Skills:

  • Bachelor's degree in Marketing, Communications, or a related field.
  • Minimum of 3 years of experience in digital marketing.
  • Strong understanding of digital marketing channels, including social media, email, search engine marketing, and display advertising.
  • Experience with digital marketing tools and platforms, including Google Analytics, Google Ads, Facebook Ads, and email marketing platforms.
  • Strong analytical skills, with the ability to analyze campaign data and recommend improvements.
  • Excellent written and verbal communication skills.
  • Ability to work independently and collaboratively in a fast-paced environment.
  • Strong project management skills, with the ability to manage multiple projects and priorities simultaneously.
  • Creative and innovative thinker, with a passion for digital marketing.

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